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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Regression Analysis

    Skills you'll gain: Regression Analysis, Supervised Learning, Model Evaluation, Logistic Regression, Statistical Analysis, Data Analysis, Statistical Modeling, Predictive Modeling, Machine Learning Methods, Feature Engineering, Data Preprocessing, Exploratory Data Analysis

    4.9
    Rating, 4.9 out of 5 stars
    ·
    9 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Codio

    Select Topics in Python: Natural Language Processing

    Skills you'll gain: Text Mining, Large Language Modeling, Natural Language Processing, Data Processing, LLM Application, Python Programming

    Intermediate · Course · 1 - 4 Weeks

  • P

    Packt

    Microsoft Power BI - The Complete Masterclass - 2025 EDITION

    Skills you'll gain: Data Storytelling, Data Analysis Expressions (DAX), Power BI, Statistical Reporting, Data Visualization Software, Dashboard, Pivot Tables And Charts, Microsoft Excel, Key Performance Indicators (KPIs), Data Manipulation, Business Intelligence, Cloud Services, Role-Based Access Control (RBAC), Data Integration, Data Security, Data Cleansing, Software Installation

    Intermediate · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    H

    HubSpot Academy

    Inbound Sales

    Skills you'll gain: Sales Presentations, Prospecting and Qualification, Persona Development, Sales Strategy, Sales Process, Target Audience, Sales Pipelines, Sales, Lead Generation, Customer Analysis, Email Automation, Prioritization, Customer Engagement

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Créer des diagrammes de Buyer Persona avec Creately

    Skills you'll gain: Diagram Design, Persona Development, User Accounts, Productivity Software, Strategic Thinking, Market Analysis, Marketing Communications

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    University of California, Davis

    Hands-on Data Centric Visual AI

    Skills you'll gain: Data Quality, Data Cleansing, Computer Vision, Visualization (Computer Graphics), Data Preprocessing, Deep Learning, Image Analysis, Convolutional Neural Networks, Model Evaluation, Data Manipulation, Applied Machine Learning, Data Analysis

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    AI Machine Learning with R & Python Projects

    Skills you'll gain: Sampling (Statistics), Matplotlib, Data Analysis, Data Mining, Statistical Analysis, Statistical Hypothesis Testing, NumPy, Pandas (Python Package), Probability Distribution, Dimensionality Reduction, Model Evaluation, R Programming, Probability, Python Programming, Scikit Learn (Machine Learning Library), Data Preprocessing, Linear Algebra, Applied Machine Learning, Regression Analysis, Artificial Intelligence and Machine Learning (AI/ML)

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    Edureka

    Mastering NLP: Tokenization, Sentiment Analysis & Neural MT

    Skills you'll gain: Natural Language Processing, Large Language Modeling, Model Evaluation, Recurrent Neural Networks (RNNs), Classification Algorithms, Data Ethics, Responsible AI, Text Mining, Transfer Learning, Machine Learning Methods, PyTorch (Machine Learning Library), Artificial Neural Networks, Data Preprocessing, Artificial Intelligence and Machine Learning (AI/ML), Deep Learning, Data Processing, Embeddings, Machine Learning, Data Analysis, Data Cleansing

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    A

    American Psychological Association

    Basic Inferential Statistics for Psychology

    Skills you'll gain: Sample Size Determination, Statistical Hypothesis Testing, Probability & Statistics, Statistical Methods, Probability Distribution, Quantitative Research, Statistical Analysis, Statistical Software, Statistical Inference, Sampling (Statistics), Data Analysis, Analysis, Statistics, Probability, Analytical Skills, Regression Analysis, Psychology, Research Design, Research

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Preview
    Preview
    C

    Coursera

    Data Storytelling: Create Insights with Power BI & Tableau

    Skills you'll gain: Data Storytelling, Dashboard, Data Presentation, Power BI, Data Literacy, Strategic Decision-Making, Interactive Data Visualization, Tableau Software, Storytelling, Data-Driven Decision-Making, Business Intelligence, User Feedback, Data Visualization, Presentations, Constructive Feedback, Technical Communication, Analytics, Customer Insights, Data Structures

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Exploring NCAA Data with BigQuery

    Skills you'll gain: Big Data, Google Cloud Platform, Analytics, Data Analysis, SQL, Query Languages

    Beginner · Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Corporate Finance Institute

    Regression Analysis - Fundamentals & Practical Applications

    Skills you'll gain: Regression Analysis, Statistical Modeling, Statistical Analysis, Predictive Modeling, Data Analysis, Scikit Learn (Machine Learning Library), Microsoft Excel, Linear Algebra, Model Evaluation, Supervised Learning, Exploratory Data Analysis

    Advanced · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Regression Analysis: University of Colorado Boulder
  • Select Topics in Python: Natural Language Processing: Codio
  • Microsoft Power BI - The Complete Masterclass - 2025 EDITION: Packt
  • Inbound Sales: HubSpot Academy
  • Créer des diagrammes de Buyer Persona avec Creately: Coursera
  • Hands-on Data Centric Visual AI: University of California, Davis
  • AI Machine Learning with R & Python Projects: EDUCBA
  • Mastering NLP: Tokenization, Sentiment Analysis & Neural MT: Edureka
  • Basic Inferential Statistics for Psychology: American Psychological Association
  • Data Storytelling: Create Insights with Power BI & Tableau: Coursera

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