Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Arizona State University
Skills you'll gain: Data Transformation, Engineering Management, Data-Driven Decision-Making, Computational Thinking, Exploratory Data Analysis, Data Storytelling, Data Integration, Capacity Management, Data Analysis, Decision Making, Data Warehousing, Data Strategy, Data Management, Small Data, Data Lakes, Unstructured Data, Business Intelligence, Data Governance, Data Access, Data Literacy
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Dataflow, Data Pipelines, Apache Kafka, Real Time Data, Data Processing, Google Cloud Platform, Data Transformation, JSON, SQL, Data Storage Technologies, Analytics
Advanced · Course · 1 - 3 Months

Pontificia Universidad Católica del Perú
Skills you'll gain: User Story, User Experience Design, Usability, Functional Requirement, System Requirements, User Experience, Requirements Analysis, Persona (User Experience), User Research
Beginner · Course · 1 - 4 Weeks

Dell
Skills you'll gain: Sales Presentation, Digital Transformation, Data Centers, Customer Relationship Building, Market Research, Customer Insights, Sales, Technical Sales, Interviewing Skills, Outside Sales, Inside Sales, Data Storage Technologies, Communication, Computer Hardware, Software As A Service
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Cloud Security, Internet Of Things, Network Security, Application Security, Security Engineering, Information Systems Security, Data Security, Cloud Services, Infrastructure Security, Cloud Computing, Application Design, Time Series Analysis and Forecasting, Encryption, Cryptography, Data Analysis, Identity and Access Management, Data Integrity, Authentications, Vulnerability Assessments
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Registration, Email Marketing, User Feedback, Customer Relationship Management, User Accounts, Account Management
Beginner · Guided Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Dashboard, Looker (Software), Data Analysis, Data Cleansing, Data-Driven Decision-Making, Analytics, Big Data, Business Analytics, Data Preprocessing, Data Storytelling, Google Cloud Platform, Data Warehousing, Data Storage, SQL
Mixed · Course · 1 - 3 Months

Board Infinity
Skills you'll gain: Professionalism
Beginner · Course · 1 - 3 Months

Skills you'll gain: Plotly, Histogram, Interactive Data Visualization, Scatter Plots, Plot (Graphics), Data Visualization, Data Analysis, Python Programming
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Systems Integration, Google Cloud Platform, Data Analysis
Intermediate · Project · Less Than 2 Hours

University of Michigan
Skills you'll gain: Data Manipulation, Data Preprocessing, Data Analysis, Python Programming
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: IT Management, Project Risk Management, Risk Management, AI Product Strategy, Project Management, Internal Communications, Data Ethics, Generative AI, Case Studies, Innovation, Decision Making
Beginner · Course · 1 - 4 Weeks