Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Illinois Tech
Skills you'll gain: NoSQL, Big Data, Apache Hadoop, Apache Spark, Data Infrastructure, Real Time Data, Apache Kafka, Data Management, Apache Cassandra, Apache Hive, Data Lakes, MongoDB, Databases, Data Ethics, Distributed Computing, Data Processing, Informatics, Cloud Computing, Software Design Patterns, Data Storage
Build toward a degree
Intermediate · Course · 1 - 3 Months

Birla Institute of Technology & Science, Pilani
Skills you'll gain: Computational Logic, Logical Reasoning, Deductive Reasoning, Theoretical Computer Science, Analytical Skills, Programming Principles, Computer Science, Data Analysis, Computer Programming, Algorithms, Verification And Validation, Systems Analysis, Software Development, Machine Learning
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Ggplot2, Data Cleansing, Tidyverse (R Package), Data Wrangling, Data Transformation, Data Visualization, R Programming, Data Manipulation, Data Analysis, Data Management, Pivot Tables And Charts
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Outbound Calls, Telephone Skills, Operational Efficiency, AI Workflows, Customer experience improvement, Workflow Management, Productivity Software, AI Enablement, Customer Service, Automation, Systems Integration
Beginner · Guided Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Data Import/Export, Extract, Transform, Load, Google Cloud Platform, Data Warehousing, Big Data, Database Design, Data Analysis
Beginner · Project · Less Than 2 Hours
University of Illinois Urbana-Champaign
Skills you'll gain: Data Visualization, Data Visualization Software, Empathy, Tableau Software, Risk Analysis, Data-Driven Decision-Making, Data Analysis, Risk Management, Empathy & Emotional Intelligence, Stakeholder Analysis, Business Risk Management, Human Centered Design, Decision Making, User Research, Risk Control, Behavioral Economics, Psychology
Beginner · Course · 1 - 4 Weeks

Board Infinity
Skills you'll gain: Web Components, Frontend Performance, Web Content Accessibility Guidelines, Hypertext Markup Language (HTML), Web Analytics and SEO, Web Design and Development, Semantic Web, Browser Compatibility, Web Applications, Web Content, Responsive Web Design
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Clinical Trials, Clinical Data Management, Clinical Research, Case Report Forms, SAS (Software), Statistical Reporting, Pharmaceuticals, Data Analysis, Statistical Analysis, Informed Consent, Data Manipulation, Descriptive Statistics
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Metadata Management, Google Cloud Platform, Data Mining, Big Data, Data Management, Cloud API
Beginner · Project · Less Than 2 Hours

Case Western Reserve University
Skills you'll gain: Exploratory Data Analysis, Spatial Data Analysis, Spatial Analysis, Geospatial Mapping, Geospatial Information and Technology, Descriptive Statistics, Statistical Modeling, R Programming, Geographic Information Systems, Statistical Analysis, Probability & Statistics, Data-Driven Decision-Making, Oil and Gas, Data Analysis, Simulations, Statistical Methods, Rmarkdown, Data Cleansing, Box Plots, Plot (Graphics)
Intermediate · Specialization · 3 - 6 Months

Google Cloud
Skills you'll gain: Apache Spark, Apache Hadoop, Google Cloud Platform, Data Processing, Command-Line Interface, Big Data, Cloud Computing
Beginner · Project · Less Than 2 Hours

Duke University
Skills you'll gain: Exploratory Data Analysis, Sampling (Statistics), Probability Distribution, R (Software), R Programming, Probability & Statistics, Bayesian Statistics, Data Analysis, Probability, Statistics, Statistical Analysis, Statistical Inference
Beginner · Course · 1 - 3 Months