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Consumer Behavior Courses

Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.


More to explore:

Popular Consumer Behavior Courses and Certifications


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    U

    Universidad Nacional Autónoma de México

    Finanzas personales

    Skills you'll gain: Insurance, Financial Planning, Budgeting, Credit Risk, Finance, Financial Management, Asset Management, Risk Management, Investment Management, Expense Management, Consumer Behaviour

    4.8
    Rating, 4.8 out of 5 stars
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    9K reviews

    Mixed · Course · 1 - 3 Months

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    S

    Stanford University

    Stanford Introduction to Food and Health

    Skills you'll gain: Cooking, Meal Planning And Preparation, Health Promotion, Health Education, Nutrition and Diet, Public Health, Behavior Management, Cultural Diversity, Health Informatics, Chronic Diseases

    4.7
    Rating, 4.7 out of 5 stars
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    34K reviews

    Beginner · Course · 1 - 3 Months

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    A

    Arizona State University

    Creatividad, diseño e innovación: Técnicas y herramientas

    Skills you'll gain: Design Research, Innovation, Creativity, Design Thinking, Creative Thinking, Stakeholder Analysis, Design, Brainstorming, Creative Problem-Solving, Peer Review, Ideation, Design Strategies, Product Design, Curiosity, User Experience Design, Customer experience improvement, New Product Development, Business Modeling, Cognitive flexibility, Consumer Behaviour

    4.7
    Rating, 4.7 out of 5 stars
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    4.2K reviews

    Beginner · Specialization · 3 - 6 Months

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    U

    University of Virginia

    Marketing Analytics

    Skills you'll gain: Marketing Analytics, Marketing Effectiveness, Marketing Strategies, Regression Analysis, Marketing Budgets, Data-Driven Decision-Making, Strategic Marketing, Brand Management, Resource Allocation, Customer Analysis, Customer Insights, Predictive Analytics, Statistical Analysis, A/B Testing, Consumer Behaviour, Return On Investment

    4.7
    Rating, 4.7 out of 5 stars
    ·
    6.4K reviews

    Beginner · Course · 1 - 3 Months

  • T

    The University of Edinburgh

    The Truth About Cats and Dogs

    Skills you'll gain: Applied Behavior Analysis, Behavior Management, Cultural Diversity, General Science and Research, Scientific Methods, Caregiving, Non-Verbal Communication, Ethical Standards And Conduct, Research, Biology

    4.8
    Rating, 4.8 out of 5 stars
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    2.4K reviews

    Mixed · Course · 1 - 3 Months

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    U

    University of Pennsylvania

    Viral Marketing and How to Craft Contagious Content

    Skills you'll gain: Social Network Analysis, Social Media Strategy, Content Marketing, Social Media Marketing, Consumer Behaviour, Marketing Communications, Influencing, Advertising, Marketing, Marketing Psychology, Brand Strategy, Storytelling, Drive Engagement

    4.8
    Rating, 4.8 out of 5 stars
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    5.3K reviews

    Mixed · Course · 1 - 4 Weeks

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    Y

    Yale University

    Everyday Parenting: The ABCs of Child Rearing

    Skills you'll gain: Applied Behavior Analysis, Behavior Management, Positive Behavior Support, Parent Communication, Mental Health Diseases and Disorders, Child Development, Problem Solving

    4.9
    Rating, 4.9 out of 5 stars
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    3.2K reviews

    Beginner · Course · 1 - 4 Weeks

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    U

    University of London

    Brand Management: Aligning Business, Brand and Behaviour

    Skills you'll gain: Brand Management, Branding, Brand Marketing, Brand Strategy, Brand Awareness, Employee Engagement, Marketing Management, Global Marketing, Internal Communications, Customer experience strategy (CX), Human Resources, Organizational Change, Consumer Behaviour, Cross-Functional Collaboration

    4.9
    Rating, 4.9 out of 5 stars
    ·
    7.8K reviews

    Beginner · Course · 1 - 3 Months

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    U

    University of Illinois Urbana-Champaign

    The Future of Healthcare and Emerging Trends

    Skills you'll gain: Social Determinants Of Health, Community Health, Health Equity, Behavioral Economics, Health Administration, Consumer Behaviour, Business Modeling, Artificial Intelligence

    Build toward a degree

    Beginner · Course · 1 - 4 Weeks

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    U

    Universidad de Palermo

    Marketing y diseño de experiencias

    Skills you'll gain: Value Propositions, Price Negotiation, Consumer Behaviour, Communication

    Beginner · Course · 1 - 4 Weeks

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    Y

    Yale University

    Narrative Economics

    Skills you'll gain: Behavioral Economics, Storytelling, Data Storytelling, Economics, Economic Development, Financial Forecasting, Forecasting, Socioeconomics, Social Studies, Consumer Behaviour, Analysis, Complex Problem Solving

    4.8
    Rating, 4.8 out of 5 stars
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    873 reviews

    Beginner · Course · 1 - 4 Weeks

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    Y

    Yale University

    The Science of Well-Being

    Skills you'll gain: Growth Mindedness, Health And Wellness Coaching, Behavioral Health, Positive Behavior Support, Goal Setting, Resilience, Cognitive Behavioral Therapy, Psychology, Social Skills, Mindfulness

    4.9
    Rating, 4.9 out of 5 stars
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    40K reviews

    Mixed · Course · 1 - 3 Months

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In summary, here are 10 of our most popular consumer behavior courses

  • Finanzas personales: Universidad Nacional Autónoma de México
  • Stanford Introduction to Food and Health: Stanford University
  • Creatividad, diseño e innovación: Técnicas y herramientas: Arizona State University
  • Marketing Analytics: University of Virginia
  • The Truth About Cats and Dogs: The University of Edinburgh
  • Viral Marketing and How to Craft Contagious Content: University of Pennsylvania
  • Everyday Parenting: The ABCs of Child Rearing: Yale University
  • Brand Management: Aligning Business, Brand and Behaviour: University of London
  • The Future of Healthcare and Emerging Trends: University of Illinois Urbana-Champaign
  • Marketing y diseño de experiencias: Universidad de Palermo

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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