• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • Status: New
    New
    A

    Adobe

    Build and Market Your Creative Business Using Adobe Tools

    Skills you'll gain: Intellectual Property, Adobe Express, Adobe Firefly, Entrepreneurship, Business Planning, Marketing Communications, Adobe Creative Cloud, Marketing, Campaign Management, Adobe Acrobat, Creative Problem-Solving, Presentations, Creative Thinking, Creativity, Content Creation, Social Media, Branding, Digital Content, Client Services, A/B Testing

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    U

    University of Alberta

    Arctic Peoples and Cultures

    Skills you'll gain: Cultural Diversity, Cultural Sensitivity, Environmental Issue, Environment, Advocacy, Anthropology, Natural Resource Management, Economics, Environmental Monitoring, Climate Change Adaptation, Energy and Utilities, World History, Research, Construction

    4.5
    Rating, 4.5 out of 5 stars
    ·
    42 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Host a Quiz Review with Blooket

    Skills you'll gain: Education Software and Technology, Test Tools

    4.6
    Rating, 4.6 out of 5 stars
    ·
    22 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    S

    Starweaver

    Digital Transformation in Hospitality

    Skills you'll gain: Customer experience strategy (CX), Service Design, Design Thinking, Change Management, Vendor Management, Hospitality Management, Vendor Relationship Management, Social Media Marketing, Process Mapping, Key Performance Indicators (KPIs), Social Media, Performance Measurement, Digital Media Strategy, Content Creation, Operational Efficiency, Digital Marketing, Leadership, Customer Engagement, Search Engine Optimization, Content Management

    4.2
    Rating, 4.2 out of 5 stars
    ·
    40 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    E

    Erasmus University Rotterdam

    Trade & investment: evidence-based policies for development

    Skills you'll gain: Economic Development, Policy Analysis, International Relations, Research, Economics, Writing, Technical Communication, Diplomacy, Econometrics, Analysis, Market Dynamics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    21 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    United Cities and Local Governments of Africa

    Financing Infrastructure in African Cities

    Skills you'll gain: Project Finance, Risk Management, Finance, Financial Policy, Case Studies, Community Development, Decision Making, Economic Development, Sustainable Development, Economics, Revenue Management, Governance

    4.6
    Rating, 4.6 out of 5 stars
    ·
    58 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidad Nacional de Colombia

    La noción de ética para la vida profesional

    Skills you'll gain: Healthcare Ethics, Business Ethics, Ethical Standards And Conduct, Environmental Issue, Research, Decision Making, Cultural Diversity, Case Studies

    5
    Rating, 5 out of 5 stars
    ·
    73 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Implementation of PhET Activities for STEM Education

    Skills you'll gain: Teaching, Mathematics Education, Simulations, User Feedback, Experimentation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    22 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Interessen des durchschnittlichen Facebook Nutzers

    Skills you'll gain: Facebook, Persona Development, Social Media, Social Media Marketing, Social Media Campaigns, Customer Engagement, Social Media Strategy, Customer Insights, Target Audience, Marketing Materials

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    U

    University of Alberta

    Arctic Development

    Skills you'll gain: Natural Resource Management, Climate Change Adaptation, Environment and Resource Management, Sustainable Development, Community Development, Environmental Policy, Case Studies, International Relations, Environmental Science, Socioeconomics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    60 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Bending the Curve: Climate Change Solutions 1

    Skills you'll gain: Social Justice, Social Impact, Community Organizing, Climate Change Adaptation, Climate Change Mitigation, Environmental Issue, Sustainable Development, Social Determinants Of Health, Health Disparities, Social Sciences, Environmental Policy, Environment, Media and Communications, Physical Science, Scientific Methods, Interpersonal Communications, Environmental Science

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Implementing Parent Feedback with Google Forms

    Skills you'll gain: Surveys, Survey Creation, User Feedback, Parent Communication, Constructive Feedback, Teaching, Professional Development, Curriculum Planning, Instructional Strategies, Google Workspace

    4.9
    Rating, 4.9 out of 5 stars
    ·
    84 reviews

    Beginner · Guided Project · Less Than 2 Hours

Searches related to social media marketing

meta social media marketing
social media marketing analytics
introduction to social media marketing
genai in social media marketing
social media marketing in practice
meta social media marketing capstone
meta social media marketing professional certificate
social media marketing and brand advocacy
1…108109110…441

In summary, here are 10 of our most popular social media marketing courses

  • Build and Market Your Creative Business Using Adobe Tools: Adobe
  • Arctic Peoples and Cultures : University of Alberta
  • Host a Quiz Review with Blooket: Coursera
  • Digital Transformation in Hospitality: Starweaver
  • Trade & investment: evidence-based policies for development: Erasmus University Rotterdam
  • Financing Infrastructure in African Cities: United Cities and Local Governments of Africa
  • La noción de ética para la vida profesional: Universidad Nacional de Colombia
  • Implementation of PhET Activities for STEM Education: University of Colorado Boulder
  • Interessen des durchschnittlichen Facebook Nutzers: Coursera
  • Arctic Development: University of Alberta

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok