Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Skills you'll gain: Email Automation, Lead Generation, Marketing Automation, Social Media, Social Media Marketing, Copywriting, Web Analytics, Automation
Beginner · Guided Project · Less Than 2 Hours

University of Colorado Boulder
Skills you'll gain: Simulations, Mathematics Education, Science and Research, Conceptual Design, User Feedback
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Calendar Management, Organizational Skills, Content Management, Workflow Management, Scheduling, Project Planning, Collaborative Software, Social Media Marketing
Beginner · Guided Project · Less Than 2 Hours

University of Colorado Boulder
Skills you'll gain: Strategic Communication, Target Audience, Public Relations, Marketing Communications, Advertising Campaigns, Media Strategy, Communication Strategies, Campaign Management, Integrated Marketing Communications, Branding, Earned Media, Brand Management, Paid media, Owned Media, Business Strategy, Shared Media, Employee Engagement
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Web Analytics, Social Media Marketing, Customer Analysis, User Accounts, Social Media, E-Commerce
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Instagram, Social Media Content, Animations, Social Media, Content Creation, Facebook, Storytelling, Social Media Marketing, Social Media Campaigns, Graphics Software, Graphic Design
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Instagram, Content Creation, Social Media Content, Social Media Marketing, Social Media, Graphic and Visual Design Software, Facebook, Graphic Design, Storytelling
Beginner · Guided Project · Less Than 2 Hours

Simplilearn
Skills you'll gain: Search Engine Optimization, E-Commerce, Logistics Management, Merchandising, Product Marketing, Promotional Strategies, Product Knowledge, Customer Service, Customer Relationship Management, Online Advertising, Price Negotiation, Web Analytics and SEO, Social Media Marketing, Content Creation
Beginner · Course · 1 - 4 Weeks

Pontificia Universidad Católica de Chile
Skills you'll gain: Entrepreneurship, People Management, Business Management, Human Resources Management and Planning, Marketing, Accounting, Customer experience strategy (CX), Financial Management, Business Marketing, Financial Analysis, Innovation, Finance, Recruitment, Persona (User Experience)
Mixed · Course · 1 - 3 Months

LearnKartS
Skills you'll gain: AI Enablement, E-Commerce, Digital Transformation, Email Marketing, Search Engine Optimization
Beginner · Course · 1 - 4 Weeks

Vanderbilt University
Skills you'll gain: Generative AI Agents, Prompt Engineering, ChatGPT, Prompt Patterns, Generative AI, Agentic systems, Agentic Workflows, LLM Application, Productivity, Email Automation, AI Personalization, Make.com, AI Enablement, AI Workflows, OpenAI, Expense Management, Expense Reports, Large Language Modeling, Artificial Intelligence, Automation
Beginner · Specialization · 3 - 6 Months

University of Michigan
Skills you'll gain: Influencing, Persuasive Communication, Leadership, Professional Networking, Initiative and Leadership, Relationship Building, Public Speaking, Decision Making, Negotiation, People Development, Social Skills, Organizational Structure
Beginner · Course · 1 - 4 Weeks