• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    Interactive Brokers

    Business and Consumer Activity and Confidence (US)

    Skills you'll gain: Financial Trading, Market Dynamics, Business Economics, Market Trend, Market Intelligence, Consumer Behaviour, Economics, Financial Market, Supply And Demand, Investments, Financial Data, Forecasting

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Generative AI-Powered Solutions for Modern Healthcare

    Skills you'll gain: Healthcare Project Management, Clinical Documentation, Generative AI, Responsible AI, Resource Utilization, Lean Methodologies, Operational Efficiency, Operations Management, Health Care Procedure and Regulation, Informed Consent, Data Ethics, Project Risk Management, Performance Metric, Continuous Improvement Process, Medical Privacy, Process Improvement, AI Security, Healthcare Ethics, Generative AI Agents, Health Informatics

    4.3
    Rating, 4.3 out of 5 stars
    ·
    63 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    B

    Banco Interamericano de Desarrollo

    Qualitative and Quantitative Analysis of Disaster Risk

    Skills you'll gain: Failure Analysis, Risk Analysis, Risk Modeling, Risk Management, Project Risk Management, Analysis, Climate Change Adaptation, Data Analysis Software, Simulation and Simulation Software, Qualitative Research, Resilience

    4.7
    Rating, 4.7 out of 5 stars
    ·
    69 reviews

    Advanced · Course · 1 - 4 Weeks

  • A

    Alfaisal University | KLD

    تحليل منتجات الشركة والتخطيط الاستراتيجي للسوق

    Skills you'll gain: Strategic Marketing, Product Management, Market Analysis, Market Opportunities, Competitive Analysis, Marketing Strategy and Techniques, Business Strategy, Target Market, Customer Analysis, Product Lifecycle Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google

    Google UX Design

    Skills you'll gain: User Experience Design, UI/UX Research, Information Architecture, Storyboarding, Wireframing, User Research, User Story, Adobe XD, Usability Testing, Figma (Design Software), Design Reviews, User Interface and User Experience (UI/UX) Design, Design Research, User Centered Design, Design Thinking, Presentations, Persona (User Experience), Web Design, Research Design, Usability

    4.7
    Rating, 4.7 out of 5 stars
    ·
    167 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    Icahn School of Medicine at Mount Sinai

    Network Analysis in Systems Biology

    Skills you'll gain: Bioinformatics, Unsupervised Learning, Biostatistics, Biology, Machine Learning Algorithms, Data Processing, Statistical Methods, Systems Engineering, Unix Commands, Linux Commands

    4.5
    Rating, 4.5 out of 5 stars
    ·
    204 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    Tel Aviv University

    The Fall and Rise of Jerusalem

    Skills you'll gain: Ancient History, World History, International Relations, Political Sciences, Timelines, Governance, Research Methodologies, Cultural Diversity

    4.6
    Rating, 4.6 out of 5 stars
    ·
    344 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    E

    ESSEC Business School

    Évaluation & Mesure d'Impact Social

    Skills you'll gain: Social Impact, Environmental Social And Corporate Governance (ESG), Program Evaluation, Needs Assessment, Sustainable Development, Return On Investment, Performance Measurement, Data Collection, Stakeholder Engagement, Qualitative Research

    4.6
    Rating, 4.6 out of 5 stars
    ·
    98 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Icahn School of Medicine at Mount Sinai

    Dynamical Modeling Methods for Systems Biology

    Skills you'll gain: Matlab, Mathematical Modeling, Differential Equations, Computational Logic, Applied Mathematics, Simulations, Statistical Modeling, Biochemistry, Biology, Probability, Cell Biology, Physiology, Electrical Systems

    4.7
    Rating, 4.7 out of 5 stars
    ·
    222 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    R

    Rutgers the State University of New Jersey

    Soul Beliefs: Causes and Consequences - Unit 1: Historical Foundations

    Skills you'll gain: Cultural Diversity, Cultural Sensitivity, Ancient History, Sociology, Social Sciences, Anthropology, World History, Psychology, Research, Science and Research

    4.5
    Rating, 4.5 out of 5 stars
    ·
    407 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    W

    Wesleyan University

    Career Decisions: From Insight to Impact

    Skills you'll gain: Professional Networking, Design Thinking, Decision Making, Professional Development, Self-Awareness, Personal Development, Creative Thinking, Psychology, Social Sciences, Cultural Diversity, Workforce Development, Adaptability

    4.7
    Rating, 4.7 out of 5 stars
    ·
    380 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Business Model Canvas

    Skills you'll gain: Target Market, Value Propositions, Cost Control, Customer Analysis, Business Modeling, Strategic Partnership, Marketing Channel, Entrepreneurship, Business Strategy, Resource Management, Revenue Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    55 reviews

    Intermediate · Guided Project · Less Than 2 Hours

1…162163164…340

In summary, here are 10 of our most popular market research courses

  • Business and Consumer Activity and Confidence (US): Interactive Brokers
  • Generative AI-Powered Solutions for Modern Healthcare: Coursera
  • Qualitative and Quantitative Analysis of Disaster Risk: Banco Interamericano de Desarrollo
  • تحليل منتجات الشركة والتخطيط الاستراتيجي للسوق: Alfaisal University | KLD
  • Google UX Design: Google
  • Network Analysis in Systems Biology: Icahn School of Medicine at Mount Sinai
  • The Fall and Rise of Jerusalem: Tel Aviv University
  • Évaluation & Mesure d'Impact Social: ESSEC Business School
  • Dynamical Modeling Methods for Systems Biology: Icahn School of Medicine at Mount Sinai
  • Soul Beliefs: Causes and Consequences - Unit 1: Historical Foundations: Rutgers the State University of New Jersey

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok