Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skillshare
Skills you'll gain: Responsive Web Design, User Interface and User Experience (UI/UX) Design, Digital Design, Web Design, Motion Graphics, Adobe XD, No-Code Development, Animations, Layout Design, Prototyping, Graphic Design, Augmented and Virtual Reality (AR/VR), Style Guides
Beginner · Course · 1 - 3 Months

Skills you'll gain: Exploratory Data Analysis, Data Visualization, Data Literacy, Data Presentation, Data Storytelling, Data Analysis, Data Cleansing, Data Preprocessing, Technical Communication
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Model Evaluation, Scikit Learn (Machine Learning Library), Regression Analysis, Performance Tuning, Applied Machine Learning, Machine Learning Methods, Machine Learning, Bayesian Statistics, Data Analysis
Beginner · Guided Project · Less Than 2 Hours

University of Colorado Boulder
Skills you'll gain: New Product Development, Product Development, Product Design, Design Thinking, Persona Development, Innovation, Prototyping, Market Research, Ideation, Target Market, Product Requirements, Wireframing, Customer Insights
Build toward a degree
Beginner · Course · 1 - 3 Months

Skills you'll gain: Machine Learning, Data Ethics, Responsible AI, Technical Communication, Statistical Machine Learning, Predictive Analytics, Supervised Learning, Model Evaluation, Artificial Intelligence, Data Analysis, Decision Tree Learning, Machine Learning Algorithms, Logistic Regression, Classification Algorithms, Artificial Neural Networks
Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Tidyverse (R Package), Data Import/Export, R Programming, Data Manipulation, Data Analysis, Ggplot2, Relational Databases, Data Transformation, Data Cleansing, Data Structures, Programming Principles
Beginner · Course · 1 - 3 Months

Skills you'll gain: Pandas (Python Package), Pivot Tables And Charts, Data Manipulation, Time Series Analysis and Forecasting, Data Import/Export, Jupyter, Microsoft Excel, Data Transformation, Matplotlib, Data Analysis, NumPy, Data Cleansing, Data Preprocessing
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Data Ethics, No-Code Development, Model Deployment, Data Cleansing, Data Preprocessing, Artificial Intelligence, Machine Learning, Business Metrics, Data Storytelling, User Experience Design, Generative AI, Business Analytics, Regulation and Legal Compliance, AI Workflows, Scalability, Data Validation, Dashboard, Automation, Stakeholder Engagement
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Keyword Research, Social Media Marketing, Social Media, Social Media Strategy, Regional Sales, Market Trend, Trend Analysis
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Facebook, Social Media Content, Social Media, Social Media Marketing, Marketing Materials, Advertising Campaigns, Promotional Materials, Graphic Design
Beginner · Guided Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Cloud Security, Innovation, Digital Transformation, Cloud Management, Cloud Infrastructure, Google Cloud Platform, Business Transformation, Cloud Computing Architecture, Google App Engine, Site Reliability Engineering, Big Data, Application Programming Interface (API), Cost Management, Cloud Applications, Cloud Computing, DevOps, Hybrid Cloud Computing, Looker (Software), Organizational Change, Cloud Solutions
Beginner · Specialization · 3 - 6 Months

Google Cloud
Skills you'll gain: Data Pipelines, Dataflow, Google Cloud Platform, Extract, Transform, Load, Data Processing, Apache Hive, Data Integration, Apache Spark, PySpark, Serverless Computing, Apache Hadoop, Big Data, Data Migration, Data Transformation, Performance Tuning
Intermediate · Course · 1 - 3 Months