Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Canva (Software), Logo Design, Graphic and Visual Design, Animations, Branding, Marketing Design, Social Media Content, Style Guides, Scheduling, Typography
Beginner · Course · 1 - 3 Months

University of Colorado Boulder
Skills you'll gain: Statistical Hypothesis Testing, Correlation Analysis, Statistical Analysis, Statistical Software, Probability & Statistics, Data Analysis, R (Software), Data Visualization, Statistical Inference, Variance Analysis, Sampling (Statistics)
Build toward a degree
Intermediate · Course · 1 - 3 Months

University of Minnesota
Skills you'll gain: Social Determinants Of Health, Community Health, Health Informatics, Health Equity, Health Policy, Research Methodologies, Data Analysis, Research, Public Health, Data Collection, Data Visualization
Beginner · Course · 1 - 3 Months

Skills you'll gain: Responsible AI, AI Personalization, Data Ethics, Personally Identifiable Information, Information Privacy, Persona (User Experience), User Research, Multimodal Prompts, Diversity and Inclusion, User Experience Design, Usability, Artificial Intelligence, Accountability, Ethical Standards And Conduct, User Centered Design, Empathy & Emotional Intelligence
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: AI Workflows, Salesforce, AI Security, Responsible AI, Data Ethics, AI Enablement, Customer Relationship Management, Generative AI, Predictive Modeling, Data Security, Data Modeling, Large Language Modeling
Intermediate · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Data Analysis, Analytics, Big Data, Applied Machine Learning, Machine Learning, SQL
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Registration, Email Marketing, User Feedback, Customer Relationship Management, User Accounts, Account Management
Beginner · Guided Project · Less Than 2 Hours

University of Maryland, College Park
Skills you'll gain: Product Lifecycle Management, Enterprise Architecture, Product Management, Product Strategy, User Research, New Product Development, Scalability, Lean Methodologies, Product Roadmaps, User Centered Design, Product Development, Growth Strategies, Market Opportunities, Innovation, Case Studies, Market Research
Beginner · Course · 1 - 3 Months

The Hong Kong University of Science and Technology
Skills you'll gain: FinTech, Mobile Banking, Financial Services, Technology Strategies, Banking, Commercial Lending, Financial Regulation, Blockchain, Business Strategies, Payment Systems, Market Opportunities, Emerging Technologies, Consumer Lending, Investments, Big Data, Fundraising and Crowdsourcing
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Invoicing, Animations, LinkedIn, Promotional Strategies, Marketing, Price Negotiation, Sales Presentation, Social Media Content, Professional Networking, Business Development
Beginner · Course · 1 - 4 Weeks
Skills you'll gain: Generative AI Agents, HubSpot CRM, Customer Relationship Management (CRM) Software, Sales Development, Sales Process, Business Process Automation, Sales Management, Customer Relationship Management, Lead Generation, Workflow Management, Process Analysis, Sales Strategy, Sales, Automation, Data Entry, Operational Efficiency, Business Process Management, Data Management
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Target Audience, Social Media, Social Media Marketing, Social Media Campaigns, Social Media Content, Advertising, Online Advertising, Customer Insights, Business Development, Business
Beginner · Guided Project · Less Than 2 Hours