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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


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    Starweaver

    AI in Clinical Decision Support & Diagnostics

    Skills you'll gain: Health Technology, Healthcare Ethics, Clinical Informatics, Medical Imaging, Diagnostic Radiology, Clinical Documentation, Radiology, Clinical Assessment, Clinical Nursing, Data Ethics, Responsible AI, Image Analysis, Health Informatics, X-Ray Computed Tomography, Clinical Research, Electronic Medical Record System, Predictive Analytics, Artificial Intelligence, Decision Support Systems, AI Personalization

    Intermediate · Course · 1 - 3 Months

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    Duke University

    Electric Industry Operations and Markets

    Skills you'll gain: Electrical Power, Electric Power Systems, Energy and Utilities, Basic Electrical Systems, Market Dynamics, Operating Cost, Plant Operations and Management, Operational Efficiency, Environmental Regulations, Regulatory Compliance, Dispatching, Capacity Management

    4.8
    Rating, 4.8 out of 5 stars
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    1.5K reviews

    Beginner · Course · 1 - 4 Weeks

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    Rutgers the State University of New Jersey

    Supply Chain Management

    Skills you'll gain: Strategic Sourcing, Lean Six Sigma, Lean Manufacturing, Demand Planning, Procurement, Supplier Relationship Management, Forecasting, Lean Methodologies, Process Improvement, Supplier Management, Operations Management, Purchasing, Production Process, Supply Management, Supply Chain, Warehouse Management, Supply Chain Planning, Inventory and Warehousing, Inventory Management System, Logistics

    4.7
    Rating, 4.7 out of 5 stars
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    16K reviews

    Beginner · Specialization · 3 - 6 Months

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    University of Pennsylvania

    Positive Psychology: Martin E. P. Seligman’s Visionary Science

    Skills you'll gain: Optimism, Personal Development, Resilience, Positive Behavior Support, Psychology, Working With Children, Education and Training, Research, Visionary, Human Development, Creativity

    4.9
    Rating, 4.9 out of 5 stars
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    6.3K reviews

    Beginner · Course · 1 - 4 Weeks

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    IBM

    GenAI for SEO: A Hands-On Playbook

    Skills you'll gain: Prompt Engineering, Keyword Research, Generative AI, Search Engine Optimization, Content Strategy, AI Workflows, Digital Marketing

    Beginner · Course · 1 - 4 Weeks

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    Packt

    Card Sorting: Organize Content with Card Sort Techniques

    Skills you'll gain: Information Architecture, User Experience, Content Management, Usability, UI/UX Research, Usability Testing, Design Research, User Centered Design, User Research, Statistical Analysis, Content Strategy, Goal Setting, Sample Size Determination

    Intermediate · Course · 1 - 3 Months

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    DeepLearning.AI

    Natural Language Processing

    Skills you'll gain: Natural Language Processing, Supervised Learning, Recurrent Neural Networks (RNNs), Transfer Learning, Markov Model, Embeddings, Text Mining, Dimensionality Reduction, Machine Learning Methods, Statistical Machine Learning, Artificial Neural Networks, Classification Algorithms, Data Preprocessing, PyTorch (Machine Learning Library), Deep Learning, Tensorflow, Feature Engineering, Applied Machine Learning, Algorithms, Keras (Neural Network Library)

    4.6
    Rating, 4.6 out of 5 stars
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    6.2K reviews

    Intermediate · Specialization · 3 - 6 Months

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    The Chinese University of Hong Kong

    Entrepreneurship

    Skills you'll gain: Entrepreneurship, Market Opportunities, Innovation, Business Planning, Business Leadership, Business Development, New Product Development, Financial Analysis, Business Strategy, Competitive Analysis, Market Research, Presentations, Financial Modeling, Fundraising

    4.7
    Rating, 4.7 out of 5 stars
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    305 reviews

    Beginner · Course · 1 - 3 Months

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    Stanford University

    Algorithms

    Skills you'll gain: Data Structures, Graph Theory, Algorithms, Bioinformatics, Theoretical Computer Science, Network Model, Programming Principles, Social Network Analysis, Network Analysis, Computational Thinking, Analysis, Computer Science, Network Routing, Probability, Pseudocode, Computational Logic, Operations Research

    4.8
    Rating, 4.8 out of 5 stars
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    6K reviews

    Intermediate · Specialization · 3 - 6 Months

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    University of California, Davis

    Optimizing a Website for Google Search

    Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Search Engine Marketing, Content Strategy, Competitive Analysis, Forecasting, Content Performance Analysis, Expectation Management, Relationship Management, Content Marketing, Content Creation, Marketing, A/B Testing, Key Performance Indicators (KPIs), Goal Setting, Internal Auditing

    4.7
    Rating, 4.7 out of 5 stars
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    1.7K reviews

    Intermediate · Course · 1 - 4 Weeks

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    American Museum of Natural History

    The Science of Stem Cells

    Skills you'll gain: Medical Science and Research, Healthcare Ethics, Biomedical Technology, Clinical Research, Biotechnology, Cell Biology, Life Sciences, Biology, Drug Development, Precision Medicine, Molecular Biology

    4.7
    Rating, 4.7 out of 5 stars
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    3.2K reviews

    Intermediate · Course · 1 - 3 Months

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    LearnQuest

    Advanced Techniques for Strategic Account Management

    Skills you'll gain: Account Management, Account Strategy, Cross Selling, Upselling, Cross-Functional Collaboration, Virtual Teams, Sales Strategy, Business Relationship Management, Customer Relationship Management, Stakeholder Management, Market Intelligence, Relationship Building, Customer Analysis, Business Solutions, AI Personalization, Data-Driven Decision-Making, Negotiation

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular market research courses

  • AI in Clinical Decision Support & Diagnostics: Starweaver
  • Electric Industry Operations and Markets: Duke University
  • Supply Chain Management: Rutgers the State University of New Jersey
  • Positive Psychology: Martin E. P. Seligman’s Visionary Science: University of Pennsylvania
  • GenAI for SEO: A Hands-On Playbook: IBM
  • Card Sorting: Organize Content with Card Sort Techniques: Packt
  • Natural Language Processing: DeepLearning.AI
  • Entrepreneurship: The Chinese University of Hong Kong
  • Algorithms: Stanford University
  • Optimizing a Website for Google Search: University of California, Davis

Skills you can learn in Marketing

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Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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