Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.
Universidad de Palermo
Skills you'll gain: Business Modeling, Key Performance Indicators (KPIs), Data Storytelling, Selling Techniques, Human Resource Strategy, Business Planning, Portfolio Management, Strategic Marketing, Business Analytics, Digital Transformation, Entrepreneurial Finance, Market Dynamics, Business Ethics, Enterprise Resource Planning, B2B Sales, Marketing Planning, Equities, Financial Management, Teamwork, Consumer Behaviour
Earn a degree
Degree · 1 - 4 Years

University of London
Skills you'll gain: Process Design, Global Marketing, Consumer Behaviour, Statistical Analysis, Organizational Change, Process Mapping, Statistical Methods, Integrated Marketing Communications, Advertising, Innovation, Mergers & Acquisitions, Training and Development, Virtual Teams, Databases, Cost Accounting, International Finance, Research, Team Management, Economic Development, Cultural Diversity
Earn a degree
Degree · 1 - 4 Years

Pontificia Universidad Católica de Chile
Skills you'll gain: Predictive Analytics, Unsupervised Learning, Data Cleansing, Model Evaluation, Regression Analysis, Dimensionality Reduction, Descriptive Analytics, Supervised Learning, Plot (Graphics), Matplotlib, Predictive Modeling, Exploratory Data Analysis, Data Science, Visualization (Computer Graphics), Data Visualization, Time Series Analysis and Forecasting, Data Analysis, Pandas (Python Package), Statistical Machine Learning, Data Visualization Software
Credit offered
Mastertrack · 6 - 12 Months

Skills you'll gain: Generative AI, AI Enablement, Web Content, AI Personalization, Web Analytics and SEO, Prompt Engineering, Google Cloud Platform
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Data Pipelines, Google Cloud Platform, Data Processing, Data Storage, Cloud Engineering, Systems Design, Data Infrastructure, Data Management, Data Architecture, Data Integration, Data Analysis, Automation
Advanced · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Google Gemini, Exploratory Data Analysis, Data Processing, Data Manipulation, Data Cleansing, Big Data, Google Cloud Platform, Generative AI Agents, Debugging, SQL
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Generative AI, AI Personalization, Web Content, Web Analytics and SEO, Prompt Engineering, Google Cloud Platform, Content Management, User Experience Design
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Responsible AI, Data Ethics, Google Cloud Platform, Artificial Intelligence, Open Source Technology, Machine Learning, Model Evaluation, Data Analysis
Intermediate · Course · 1 - 3 Months

University of Illinois at Urbana-Champaign
Skills you'll gain: Data Visualization, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Revenue Recognition, Financial Auditing, Entrepreneurship, Data Governance, Generative AI, Financial Market, Statistical Inference, Strategic Decision-Making
Credit offered
Graduate Certificate · 6 - 12 Months

Google Cloud
Skills you'll gain: Transfer Learning, Recurrent Neural Networks (RNNs), Machine Learning Methods, Applied Machine Learning, Artificial Neural Networks, Large Language Modeling, Text Mining
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Generative AI, Google Cloud Platform, MLOps (Machine Learning Operations), Artificial Intelligence and Machine Learning (AI/ML), Cloud Infrastructure, Tensorflow, Model Deployment, Big Data, Machine Learning, Model Evaluation, Natural Language Processing
Beginner · Course · 1 - 3 Months

Skills you'll gain: Responsible AI, Data Analysis, Data Preprocessing, Artificial Intelligence, Exploratory Data Analysis, Model Evaluation, Machine Learning, Technical Documentation, Data Validation
Intermediate · Course · 1 - 4 Weeks