Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

University of Huddersfield
Skills you'll gain: Integral Calculus, Matplotlib, Calculus, Differential Equations, Data Visualization Software, Python Programming, Data Analysis, Mathematical Modeling, Engineering Analysis, Applied Mathematics, Data Manipulation, Statistical Analysis, Data Structures, Computer Programming, Pandas (Python Package), Debugging, NumPy, Object Oriented Programming (OOP)
Earn a degree
Degree · 1 - 4 Years

University of Illinois at Urbana-Champaign
Skills you'll gain: Data Visualization, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Revenue Recognition, Financial Auditing, Entrepreneurship, Data Governance, Generative AI, Financial Market, Statistical Inference, Strategic Decision-Making
Credit offered
Graduate Certificate · 6 - 12 Months

Google Cloud
Skills you'll gain: Data Lakes, Data Warehousing, Data Architecture, Data Governance, Data Infrastructure, Google Cloud Platform, Data Management, Cloud Storage, Big Data, Applied Machine Learning, Data Processing, SQL, Scalability
Intermediate · Course · 1 - 3 Months