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Consumer Behavior Courses

Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.


More to explore:

Popular Consumer Behavior Courses and Certifications


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    U

    University of Minnesota

    Statistical Molecular Thermodynamics

    Skills you'll gain: Physics, Chemistry, Engineering Calculations, Molecular, Cellular, and Microbiology, Mathematical Modeling

    4.9
    Rating, 4.9 out of 5 stars
    ·
    363 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Professional Success Skills

    Skills you'll gain: Creative Thinking, Creativity, Business Ethics, Business Analytics, Ideation, Creative Problem-Solving, Leadership and Management, Business Analysis, Business Leadership, Brainstorming, Business Strategy, Organizational Leadership, Decision Making, Emotional Intelligence, Accounting, Cultural Sensitivity, Cultural Diversity, Brand Management, Organizational Structure, Culture

    4.8
    Rating, 4.8 out of 5 stars
    ·
    396 reviews

    Beginner · Specialization · 3 - 6 Months

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    I

    IE Business School

    The "Who" of the Marketing Strategy:Segmentation & Targeting

    Skills you'll gain: Strategic Marketing, Marketing Planning, Marketing Strategy and Techniques, Marketing Effectiveness, Marketing, Customer Analysis, Business Strategy, Marketing Management, Integrated Marketing Communications, Target Market, Consumer Behaviour, Needs Assessment, Value Propositions, Market Dynamics, Market Analysis, Plan Execution, Customer Engagement

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    McMaster University

    Finance for Everyone: Debt

    Skills you'll gain: Financial Policy, Finance, Credit Risk, General Finance, Corporate Finance, Financial Statements, Financial Analysis, Behavioral Economics, Economics, Case Studies

    4.8
    Rating, 4.8 out of 5 stars
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    147 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    The State University of New York

    Basic Information Literacy

    Skills you'll gain: digital literacy, Brainstorming, Planning, Data Ethics, Information Management, Research, Critical Thinking, Investigation, Literacy, Ethical Standards And Conduct

    4.7
    Rating, 4.7 out of 5 stars
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    169 reviews

    Beginner · Course · 1 - 3 Months

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    Free Trial
    U

    Universidad de Palermo

    Habilidades de Gestión del Talento

    Skills you'll gain: Negotiation, Game Theory, Social Skills, Decision Making, Conflict Management, Relationship Building, Strategic Decision-Making, Interpersonal Communications, Verbal Communication Skills, Leadership, Communication, Emotional Intelligence, Team Leadership, Team Management, Organizational Leadership, Leadership Development, Industrial and Organizational Psychology, Leadership and Management, Coordination, Behavioral Economics

    4.8
    Rating, 4.8 out of 5 stars
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    1K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Proceso de gestión de marca estratégico

    Skills you'll gain: Brand Strategy, Brand Management, Branding, Brand Awareness, Brand Loyalty, Marketing Communications, Customer experience strategy (CX), Strategic Marketing, Marketing Management, Strategic Communication, Marketing, Performance Measurement, Consumer Behaviour, Communication Strategies

    4.8
    Rating, 4.8 out of 5 stars
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    48 reviews

    Beginner · Course · 1 - 4 Weeks

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    U

    University of Toronto

    Mental Health and Resilience for Healthcare Workers

    Skills you'll gain: Resilience, Mental Health, Stress Management, Compassion, Emotional Intelligence, Mindfulness, Crisis Intervention, Self-Awareness, Behavioral Health, Mental Health Therapies, Positive Behavior Support

    4.8
    Rating, 4.8 out of 5 stars
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    513 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Quantum Mechanics

    Skills you'll gain: Quantitative Research, Engineering Calculations, Mechanical Engineering, Numerical Analysis, Chemistry, Physics, Simulation and Simulation Software, Mathematical Modeling, Differential Equations

    4.5
    Rating, 4.5 out of 5 stars
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    744 reviews

    Advanced · Course · 1 - 4 Weeks

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    U

    University of Lausanne

    Unethical Decision Making in Organizations

    Skills you'll gain: Business Ethics, Decision Making, Organizational Leadership, Strategic Decision-Making, Social Sciences, Organizational Strategy, Business Management, Research, Sociology, Psychology, Case Studies, Mindfulness

    4.8
    Rating, 4.8 out of 5 stars
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    428 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    Technical University of Munich (TUM)

    Cost Accounting: Decision Making

    Skills you'll gain: Cost Accounting, Management Accounting, Operating Cost, Cost Management, Strategic Decision-Making, Profit and Loss (P&L) Management, Product Assortment, Price Negotiation, Capacity Management, Decision Making, Forecasting, Analysis

    4.8
    Rating, 4.8 out of 5 stars
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    118 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Beer Quality: Freshness

    Skills you'll gain: Production Process, Process Control, Manufacturing Processes, Chemistry, Biochemistry, Consumer Behaviour, Laboratory Testing, Analytical Chemistry, Analytical Testing

    4.7
    Rating, 4.7 out of 5 stars
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    7 reviews

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular consumer behavior courses

  • Statistical Molecular Thermodynamics: University of Minnesota
  • Professional Success Skills: University of Illinois Urbana-Champaign
  • The "Who" of the Marketing Strategy:Segmentation & Targeting: IE Business School
  • Finance for Everyone: Debt: McMaster University
  • Basic Information Literacy: The State University of New York
  • Habilidades de Gestión del Talento: Universidad de Palermo
  • Proceso de gestión de marca estratégico: Tecnológico de Monterrey
  • Mental Health and Resilience for Healthcare Workers: University of Toronto
  • Quantum Mechanics: University of Colorado Boulder
  • Unethical Decision Making in Organizations: University of Lausanne

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Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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