• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    R

    Rice University

    Principles of Economics: Microeconomics - Down to Business

    Skills you'll gain: Business Economics, Market Dynamics, Economics, Game Theory, Supply And Demand, Operating Cost, Cost Benefit Analysis, Market Analysis, Consumer Behaviour, Policty Analysis, Research, and Development, Decision Making

    4.9
    Rating, 4.9 out of 5 stars
    ·
    35 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    R

    Rice University

    Practical Metacognition for Learning

    Skills you'll gain: Overcoming Obstacles, Complex Problem Solving, Resourcefulness, Cognitive flexibility, Personal Attributes, Curiosity, Quick Learning, Adaptability

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universiteit Leiden

    De-Mystifying Mindfulness

    Skills you'll gain: Mindfulness, Self-Awareness, Mental Health, Social Justice, Psychology, Stress Management, Mental and Behavioral Health Specialties, Social Sciences, Cultural Diversity, Environment and Resource Management, Trauma Care, Ethical Standards And Conduct

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.6K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Michigan

    Social Work Practice: Advocating Social Justice and Change

    Skills you'll gain: Social Work, Community and Social Work, Social Justice, Social Sciences, Advocacy, Cultural Sensitivity, Diversity Awareness, Research, Policty Analysis, Research, and Development, Systems Thinking, Human Development, Ethical Standards And Conduct

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    438 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    R

    Rice University

    Parallel, Concurrent, and Distributed Programming in Java

    Skills you'll gain: Apache Kafka, Apache Spark, Apache Hadoop, Distributed Computing, Dataflow, Java Programming, Java, Software Architecture, Systems Architecture, Scala Programming, Data Structures, System Programming, Programming Principles, Servers, Application Frameworks, Debugging, Algorithms, Performance Tuning, Functional Design, Performance Testing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.6K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Leverage Data Science for a More Agile Supply Chain

    Skills you'll gain: Supply Chain Planning, Demand Planning, Customer Demand Planning, Inventory Control, Inventory Management, Supply Chain Management, Supply Chain, Inventory Accounting, Capacity Planning, Production Planning, Materials Management, Inventory Management System, Process Optimization, Forecasting, Operations Management, Operations Research, Resource Allocation, Capacity Management, Microsoft Excel, Performance Measurement

    4.5
    Rating, 4.5 out of 5 stars
    ·
    534 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    N

    Northwestern University

    Leadership Through Design Innovation

    Skills you'll gain: Design Thinking, Innovation, Ideation, Human Centered Design, Brainstorming, Strategic Leadership, Leadership, Storyboarding, Customer Engagement, Creative Thinking, Collaboration, Qualitative Research, Empathy

    4.2
    Rating, 4.2 out of 5 stars
    ·
    334 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Operations Analytics

    Skills you'll gain: Descriptive Analytics, Business Analytics, Analytics, Predictive Analytics, Operational Analysis, Business Operations, Data Analysis, Operations Management, Data-Driven Decision-Making, Demand Planning, Forecasting, Simulation and Simulation Software, Business Modeling, Inventory and Warehousing, Process Optimization, Risk Analysis, Excel Formulas, Supply Chain Planning, Decision Making, Strategic Decision-Making

    4.7
    Rating, 4.7 out of 5 stars
    ·
    5.1K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    N

    Novartis

    Introduction to Drug Hunting

    Skills you'll gain: Pre-Clinical Development, Clinical Trials, Pharmacology, Drug Development, Clinical Research, Pharmaceuticals, Competitive Intelligence, Safety Assurance, Biotechnology, Biochemistry

    4.8
    Rating, 4.8 out of 5 stars
    ·
    147 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Search Engine Optimization (SEO) with Squarespace

    Skills you'll gain: Blogs, Content Management Systems, Search Engine Optimization, Web Analytics and SEO, Keyword Research, Web Content

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1.2K reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    R

    Rice University

    English and Academic Preparation - Pre-Collegiate

    Skills you'll gain: Oral Comprehension, Critical Thinking, Learning Strategies, Active Listening, Literacy, English Language, Vocabulary, Grammar, Research, Analytical Skills

    4.7
    Rating, 4.7 out of 5 stars
    ·
    588 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Unilever

    Unilever Supply Chain Data Analyst

    Skills you'll gain: Data Governance, Descriptive Analytics, Data Storytelling, Supply Chain, Supply Chain Management, Demand Planning, Presentations, Data Visualization, Supply Chain Systems, Supply Chain Planning, Transportation, Supply Chain, and Logistics, Process Improvement, Data Management, Data Lakes, Predictive Analytics, Forecasting, Data Analysis, Data Analysis Software, Real Time Data, Problem Solving

    4.7
    Rating, 4.7 out of 5 stars
    ·
    603 reviews

    Beginner · Professional Certificate · 3 - 6 Months

1…808182…338

In summary, here are 10 of our most popular market research courses

  • Principles of Economics: Microeconomics - Down to Business: Rice University
  • Practical Metacognition for Learning: Rice University
  • De-Mystifying Mindfulness: Universiteit Leiden
  • Social Work Practice: Advocating Social Justice and Change: University of Michigan
  • Parallel, Concurrent, and Distributed Programming in Java: Rice University
  • Leverage Data Science for a More Agile Supply Chain: University of California, Irvine
  • Leadership Through Design Innovation: Northwestern University
  • Operations Analytics: University of Pennsylvania
  • Introduction to Drug Hunting: Novartis
  • Search Engine Optimization (SEO) with Squarespace : Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok