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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    R

    Rutgers the State University of New Jersey

    Advanced Global Procurement and Sourcing

    Skills you'll gain: Supplier Quality Management, Procurement, Strategic Sourcing, Enterprise Resource Planning, Purchasing, Environmental Social And Corporate Governance (ESG), Strategic Partnership, Business Risk Management, Key Performance Indicators (KPIs), Supplier Relationship Management, Supply Chain, Risk Management, Derivatives, Organizational Structure, Consolidation, Target Audience, Talent Management, Quality Management, Robotic Process Automation, Supply Chain Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    85 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Explainable AI (XAI)

    Skills you'll gain: Responsible AI, Large Language Modeling, Data Ethics, Decision Tree Learning, AI Security, Regression Analysis, Generative AI, Artificial Intelligence, Predictive Modeling, AI Product Strategy, Statistical Modeling, Python Programming, Machine Learning, Model Evaluation, Applied Machine Learning, Logistic Regression, Deep Learning, Visualization (Computer Graphics), Plot (Graphics), Artificial Neural Networks

    4.6
    Rating, 4.6 out of 5 stars
    ·
    68 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    R

    Rice University

    Capstone: Build a Winning Investment Portfolio

    Skills you'll gain: Portfolio Management, Asset Management, Investments, Financial Management, Financial Market, Simulation and Simulation Software, Performance Analysis, Market Trend, Risk Analysis, Financial Forecasting, Case Studies, Decision Making, Peer Review, Forecasting

    4.5
    Rating, 4.5 out of 5 stars
    ·
    68 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    An Introduction to Learning Experience Design (LXD)

    Skills you'll gain: Course Development, Web Content Accessibility Guidelines, Educational Materials, Multimedia, Instructional Design, Learning Theory, User Experience Design, Design, Design Thinking, Disabilities, Brainstorming, Education Software and Technology, Professional Development, Needs Assessment, Content Creation, Motivational Skills, Diversity Equity and Inclusion Initiatives, User Centered Design, Prototyping, Design Strategies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    111 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    N

    Northeastern University

    Healthcare Analytics Essentials

    Skills you'll gain: Value-Based Care, Health Informatics, Business Analytics, Health Information Management and Medical Records, Analytics, Patient Safety, Health Care, Patient-centered Care, Statistical Analysis, Quantitative Research, Performance Measurement, Data Analysis, Data-Driven Decision-Making, Descriptive Analytics, Organizational Strategy, Risk Analysis, Peer Review, Strategic Thinking, Data Management, Systems Thinking

    4.6
    Rating, 4.6 out of 5 stars
    ·
    39 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    B

    Board Infinity

    Fundamentals of Business Management

    Skills you'll gain: Financial Statement Analysis, Financial Statements, Operations Management, Financial Analysis, Selling Techniques, Business, Sales, Balance Sheet, Sales Process, Business Management, Marketing, Logistics, Economics, Advertising, Marketing Strategies, Market Dynamics

    4.9
    Rating, 4.9 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Washington

    Data Manipulation at Scale: Systems and Algorithms

    Skills you'll gain: Big Data, Relational Databases, Database Systems, Dataflow, Databases, Data Science, Data Manipulation, Data Processing, NoSQL, Apache Spark, Distributed Computing, Apache Hadoop, SQL, Data Analysis, Query Languages, Cloud Computing, Scalability, Graph Theory, Python Programming, Algorithms

    4.3
    Rating, 4.3 out of 5 stars
    ·
    771 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Michigan State University

    Gathering and Developing the News

    Skills you'll gain: Interviewing Skills, Journalism, Research, Investigation, Ethical Standards And Conduct, Data Collection, Rapport Building, Diversity Awareness, Cultural Diversity, Social Network Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    509 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad Nacional Autónoma de México

    Introducción a la calidad

    Skills you'll gain: ISO 9000 Series, Quality Management Systems, Operations Management, Production Management, Quality Management, Manufacturing Operations, Product Quality (QA/QC), Kaizen Methodology, Environmental Management Systems, Quality Improvement, Continuous Improvement Process, Operational Efficiency, Quality Monitoring, Lean Manufacturing, Operational Excellence, Production Process, Corporate Sustainability, Waste Minimization, Inventory Control, Capacity Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    690 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free
    Free
    L

    Ludwig-Maximilians-Universität München (LMU)

    Theatre and Globalization

    Skills you'll gain: Performing Arts, Culture, International Relations, World History, Cultural Sensitivity, Cultural Diversity, Art History, Social Studies, Intercultural Competence, Music History, Public History, European History, Media and Communications, Multimedia, Research, Economics, Business Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    232 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Michigan State University

    Effectively delivering the news to your audience

    Skills you'll gain: Journalism, Multimedia, Media and Communications, Storytelling, Content Creation, Report Writing, Driving engagement, Interviewing Skills, Oral Expression, Photo/Video Production and Technology, Video Production, Writing, Research, Ethical Standards And Conduct

    4.8
    Rating, 4.8 out of 5 stars
    ·
    315 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Starweaver

    Strategic Leadership in Hospitality

    Skills you'll gain: Revenue Management, Customer experience strategy (CX), Service Design, Design Thinking, Change Management, Capital Expenditure, Financial Statement Analysis, Cost Control, Social Media Marketing, Hospitality Management, Social Media, Innovation, Financial Forecasting, Finance, Operations Management, Prototyping, Strategic Planning, Capital Budgeting, Search Engine Optimization, Key Performance Indicators (KPIs)

    4.4
    Rating, 4.4 out of 5 stars
    ·
    116 reviews

    Intermediate · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular market research courses

  • Advanced Global Procurement and Sourcing: Rutgers the State University of New Jersey
  • Explainable AI (XAI): Duke University
  • Capstone: Build a Winning Investment Portfolio: Rice University
  • An Introduction to Learning Experience Design (LXD): University of Michigan
  • Healthcare Analytics Essentials : Northeastern University
  • Fundamentals of Business Management : Board Infinity
  • Data Manipulation at Scale: Systems and Algorithms: University of Washington
  • Gathering and Developing the News: Michigan State University
  • Introducción a la calidad: Universidad Nacional Autónoma de México
  • Theatre and Globalization: Ludwig-Maximilians-Universität München (LMU)

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