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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    D

    Duke University

    Digital Transformation for Agile Organizations

    Skills you'll gain: Digital Transformation, Operational Efficiency, Technology Strategies, Business Modeling, Business Technologies, Organizational Change, Innovation, Agile Methodology, Leadership, Business Strategies, Market Dynamics

    4.5
    Rating, 4.5 out of 5 stars
    ·
    34 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
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    E

    Erasmus University Rotterdam

    Sustainable Corporate Finance

    Skills you'll gain: Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Sustainable Business, Mergers & Acquisitions, Sustainable Development, Corporate Finance, Risk Analysis, Governance, Corporate Strategy, Capital Budgeting, Capital Markets, Financial Analysis, Social Impact, Business Valuation, Market Dynamics

    5
    Rating, 5 out of 5 stars
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    12 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
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    T

    Tufts University

    Hypothesis Testing with Python and Excel

    Skills you'll gain: Statistical Hypothesis Testing, Statistical Inference, Microsoft Excel, Quantitative Research, Probability & Statistics, Statistical Analysis, Analytical Skills, Statistics, Business Analytics, Python Programming, Technical Communication

    4.2
    Rating, 4.2 out of 5 stars
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    24 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Generative AI: Revolutionizing the Product Owner Role

    Skills you'll gain: AI Product Strategy, Responsible AI, Google Gemini, Product Management, AI Enablement, Artificial Intelligence, Stakeholder Engagement

    4.8
    Rating, 4.8 out of 5 stars
    ·
    26 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Analyze Website Visitors with Google Analytics Segments

    Skills you'll gain: Google Analytics, Web Analytics, Marketing Analytics, Customer Insights, Analysis, Target Audience, Marketing

    4.5
    Rating, 4.5 out of 5 stars
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    124 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
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    U

    Universidad de los Andes

    Emprendimiento y métodos ágiles de desarrollo en videojuegos

    Skills you'll gain: Scrum (Software Development), Value Propositions, Sprint Retrospectives, Business Modeling, Video Game Development, Customer Analysis, Agile Methodology, Presentations, Entrepreneurship, Target Audience, Sprint Planning, Backlogs, Agile Project Management, Market Opportunities

    4.5
    Rating, 4.5 out of 5 stars
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    53 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    X

    Xbox

    Product Strategy and Roadmapping

    Skills you'll gain: Product Roadmaps, Product Management, User Story, New Product Development, Quality Assurance, Product Requirements, Product Strategy, Design Thinking, Stakeholder Management, Ideation, Innovation, Change Management, Market Opportunities, Prioritization

    5
    Rating, 5 out of 5 stars
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    8 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
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    I

    IESE Business School

    How to Build an Effective Service Company

    Skills you'll gain: Lean Methodologies, Workforce Management, Service Improvement, Operations Management, Operational Performance Management, Business Process Management, Process Optimization, Service Management, Operational Efficiency, Process Analysis, Sustainable Business, Capacity Management, Customer experience improvement, Case Studies

    4.4
    Rating, 4.4 out of 5 stars
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    25 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    Technical University of Denmark (DTU)

    Hydrogen: Key Concepts and Use in Green Technologies

    Skills you'll gain: Sustainable Technologies, Mathematical Modeling, Materials science, Cost Estimation, Research Reports, Case Studies

    4.7
    Rating, 4.7 out of 5 stars
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    14 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Create a Product Design Brainstorming with Miro

    Skills you'll gain: Timelines, Brainstorming, Ideation, Product Design, Project Design, Design Thinking, Persona Development, Workflow Management, Teamwork, Collaborative Software, Collaboration, Innovation, Creativity

    4.5
    Rating, 4.5 out of 5 stars
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    77 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
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    É

    École Polytechnique

    Optique non-linéaire

    Skills you'll gain: Numerical Analysis, Simulation and Simulation Software, Engineering Analysis, Applied Mathematics, Materials science, Mathematical Modeling, Laboratory Research, Differential Equations, Medical Imaging, Physics

    4.7
    Rating, 4.7 out of 5 stars
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    56 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Gestión de Marca

    Skills you'll gain: Brand Management, Brand Strategy, Branding, Brand Awareness, Brand Loyalty, Marketing Planning, Strategic Marketing, Marketing Management, Strategic Partnership, Social Media, Marketing, Marketing Communications, Social Media Marketing, Consumer Behaviour, Marketing Strategies, Customer experience strategy (CX), Persona Development, Organizational Strategy, Internal Communications, Business Strategy

    4.8
    Rating, 4.8 out of 5 stars
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    299 reviews

    Intermediate · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular market research courses

  • Digital Transformation for Agile Organizations: Duke University
  • Sustainable Corporate Finance: Erasmus University Rotterdam
  • Hypothesis Testing with Python and Excel: Tufts University
  • Generative AI: Revolutionizing the Product Owner Role: SkillUp
  • Analyze Website Visitors with Google Analytics Segments: Coursera
  • Emprendimiento y métodos ágiles de desarrollo en videojuegos: Universidad de los Andes
  • Product Strategy and Roadmapping: Xbox
  • How to Build an Effective Service Company: IESE Business School
  • Hydrogen: Key Concepts and Use in Green Technologies: Technical University of Denmark (DTU)
  • Create a Product Design Brainstorming with Miro: Coursera

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