Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

University of Colorado Boulder
Skills you'll gain: digital literacy, Music, Social Media, Self-Awareness, Literacy, Content Creation, World Music, Personal Development, Blogs, Diversity Awareness, Instagram, Case Studies, Culture, Cultural Diversity, Community Development, Digital Publishing, Sociology, Communication, Analysis, Writing
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Data Structures, Algorithms, Software Visualization, Pseudocode, Programming Principles, Computational Thinking, Theoretical Computer Science, Computer Science, Technical Communication, Communication
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Social Media, Social Media Management, Online Advertising, Professional Networking
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Canva (Software), Generative AI, Content Creation, Social Media Content, ChatGPT, Digital Content, Graphic and Visual Design, Prompt Engineering, Content Marketing, Writing, Target Audience
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Google Ads, Keyword Research, Advertising Campaigns, Pay Per Click Advertising, Online Advertising, Campaign Management, Digital Advertising, Search Engine Marketing, Performance marketing
Beginner · Guided Project · Less Than 2 Hours

Johns Hopkins University
Skills you'll gain: Epidemiology, Public Health, Data Presentation, Geographic Information Systems, Data Visualization Software, GIS Software, Biostatistics, Health Policy, Risk Analysis, Estimation, Demography, Statistical Methods, Data Manipulation
Beginner · Course · 1 - 4 Weeks

American Museum of Natural History
Skills you'll gain: Climate Change Programs, Climate Change Mitigation, Social Sciences, Environmental Issue, Climate Change Adaptation, Socioeconomics, Economics, Policy, and Social Studies, Environment, Scientific Methods, Environmental Science, Physical Science, General Science and Research, Media and Communications, Hydrology, Mathematical Modeling, Model Evaluation
Mixed · Course · 1 - 3 Months

Universitat Autònoma de Barcelona
Skills you'll gain: Persuasive Communication, Oral Expression, Storytelling, Data Presentation, Research, Graphic and Visual Design, Persona (User Experience), Statistics, Psychology
Beginner · Course · 1 - 4 Weeks

Universidad de Palermo
Skills you'll gain: Artificial Intelligence, IT Infrastructure, Technology Solutions, Emerging Technologies, Robotics, Robotic Process Automation, Digital Transformation, Social Impact
Beginner · Course · 1 - 4 Weeks

University of Virginia
Skills you'll gain: Entrepreneurship, Philanthropy, Corporate Sustainability, Business Ethics, Stakeholder Management, Sustainable Business, Social Impact, Environmental Social And Corporate Governance (ESG), Stakeholder Analysis, Environmental Issue, Business Modeling, Business Strategy, Business
Mixed · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Color Theory, Graphic Design, Typography, User Experience Design, Graphic and Visual Design Software, Design, Digital Design, Design Elements And Principles, Web Design and Development, Adobe Photoshop, Image Quality
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Digital Advertising, Online Advertising, Campaign Management, Advertising, Advertising Campaigns, Marketing, Social Media Campaigns, Marketing Management, Generative AI Agents, Budget Management, Target Audience
Beginner · Guided Project · Less Than 2 Hours