Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Goal Setting, Organizational Skills, Project Management Software, Delegation Skills, Collaborative Software, Project Coordination, Project Management, User Accounts, Internal Communications, Communication
Beginner · Guided Project · Less Than 2 Hours

Universidades Anáhuac
Skills you'll gain: Organizational Strategy, Business Strategy, Data-Driven Decision-Making, Strategic Decision-Making, Business Planning, Strategic Thinking, Leadership and Management, Analysis, Business Management, Plan Execution, Competitive Analysis, Market Analysis
Mixed · Course · 1 - 3 Months

Skills you'll gain: Content Strategy, Search Engine Optimization, Content Creation, Keyword Research, Digital Content, Content Marketing, Social Media Content, Target Audience, ChatGPT, Web Analytics and SEO, Video Production, Prompt Engineering, Workflow Management
Beginner · Course · 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: Data Integration, Data Ethics, R Programming, Surveys, Informed Consent, Statistical Methods, Statistical Analysis, Sampling (Statistics), Regression Analysis, Descriptive Statistics, Logistic Regression
Mixed · Course · 1 - 4 Weeks

Universidade de São Paulo
Skills you'll gain: Network Analysis, Social Network Analysis, Data Visualization, Graph Theory, Exploratory Data Analysis, Environmental Science, Data Analysis, R Programming, Data Science, Probability Distribution
Beginner · Course · 1 - 4 Weeks

University of California, Irvine
Skills you'll gain: Data Storytelling, Data Presentation, Data Visualization, Interactive Data Visualization, Data Visualization Software, Statistical Visualization, Tableau Software, Exploratory Data Analysis, Correlation Analysis, Storytelling, Data Ethics, Data Analysis, Advanced Analytics
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Prompt Engineering, Excel Formulas, Generative AI, Data Pipelines, Responsible AI, Data Processing, Debugging, Microsoft Excel, Automation, Data Transformation, Artificial Intelligence, Data Analysis, SQL, Natural Language Processing
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Recruitment Strategies, Generative AI, Recruitment, Employee Onboarding, Talent Recruitment, People Analytics, AI Enablement, Human Resources Management and Planning, AI Personalization, Talent Acquisition, Human Resources, Human Resource Strategy, Employee Engagement, Talent Management, Automation, Collaboration, IT Automation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Model Evaluation, AI Personalization, Data Science, Predictive Analytics, Data Preprocessing, Python Programming, Development Environment
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: MySQL Workbench, Database Design, Database Development, Database Systems, Relational Databases, Database Management, SQL, Data Manipulation, Data Analysis, Data Science
Beginner · Guided Project · Less Than 2 Hours

Arizona State University
Skills you'll gain: Curiosity, Design Thinking, Innovation, Customer Analysis, Creative Thinking, Target Audience, Customer Insights, Market Research, Entrepreneurship, Problem Solving, Communication
Beginner · Course · 1 - 3 Months

Duke University
Skills you'll gain: Matplotlib, Data Visualization, Predictive Modeling, Pandas (Python Package), Data Visualization Software, Predictive Analytics, Regression Analysis, Data Analysis, Data Cleansing, Data Science, Machine Learning Algorithms, Statistical Inference, Statistical Modeling, Probability & Statistics, Classification Algorithms, Python Programming
Intermediate · Course · 1 - 4 Weeks