Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Collaborative Software, Data Sharing
Beginner · Guided Project · Less Than 2 Hours

Simplilearn
Skills you'll gain: Apache Cassandra, Big Data, NoSQL, Apache Hadoop, Virtual Environment, Virtual Machines, Apache, Analytics, Data Storage, Distributed Computing, Databases, Database Architecture and Administration, Data Architecture, Scalability
Beginner · Course · 1 - 4 Weeks

Duke University
Skills you'll gain: Exploratory Data Analysis, Sampling (Statistics), Probability Distribution, R (Software), R Programming, Probability & Statistics, Bayesian Statistics, Data Analysis, Probability, Statistics, Statistical Analysis, Statistical Inference
Beginner · Course · 1 - 3 Months

Skills you'll gain: Microsoft Copilot, Microsoft Excel, Data Cleansing, Data Visualization Software, Spreadsheet Software, Trend Analysis, Forecasting, Data Manipulation, Sales, Data Analysis, Artificial Intelligence
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Unsupervised Learning, SPSS, Applied Machine Learning, Machine Learning, Data Preprocessing, Machine Learning Algorithms, Statistical Analysis, Model Evaluation, Data Analysis, Statistical Methods, Data Visualization
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Google Cloud Platform, Transaction Processing, Big Data, Interactive Data Visualization, Blockchain, Data Visualization Software, Data Cleansing, Data Processing, Data Transformation, Cloud Computing
Beginner · Project · Less Than 2 Hours

University of Michigan
Skills you'll gain: Data Manipulation, Data Preprocessing, Data Analysis, Python Programming
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Social Media, Social Media Management, Online Advertising, Professional Networking
Beginner · Guided Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Looker (Software), Data Presentation, Analytics, Data Analysis, Dashboard, Big Data, Google Cloud Platform, Data Visualization Software, Data Processing, Data Warehousing, Data-Driven Decision-Making, Data Management, SQL, Databases, Cloud Storage
Beginner · Course · 1 - 3 Months

Skills you'll gain: Regression Analysis, Time Series Analysis and Forecasting, Forecasting, People Analytics, Trend Analysis, Microsoft Excel, Statistical Modeling, Correlation Analysis, Predictive Analytics, Statistical Analysis, Data Analysis Software, Analytical Skills, Probability & Statistics, Graphing, Climate Change Adaptation, Data Manipulation
Mixed · Course · 1 - 3 Months
Skills you'll gain: Prompt Engineering, Risk Modeling, Risk Analysis, Continuous Monitoring, Data Synthesis, Generative AI, Project Risk Management, Risk Management, Operational Risk, Data-Driven Decision-Making, Business Risk Management, Data Integration, Decision Support Systems, AI Security, Anomaly Detection, Threat Detection, Automation
Advanced · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Data Cleansing, Data Validation, Spreadsheet Software, Data Quality, Data Manipulation, Data Analysis, Data Analysis Software
Intermediate · Project · Less Than 2 Hours