• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • Status: Preview
    Preview
    I

    Indian Institute for Human Settlements

    Housing Justice: A View from Indian Cities

    Skills you'll gain: Social Justice, Public Policies, Community Development, Sustainable Development, Policy Analysis, Social Studies, Socioeconomics, Advocacy, Economics, Case Studies, International Relations, Law, Regulation, and Compliance

    4.5
    Rating, 4.5 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    Deep Teaching Solutions

    Uncommon Sense Teaching: Part 2, Building Community and Habits of Learning

    Skills you'll gain: Lesson Planning, Critical Thinking, Classroom Management, Stress Management, Student Engagement, Differentiated Instruction, Instructional Strategies, Pedagogy, Special Education, Learning Strategies, Disabilities, Learning Theory, Learning Styles

    4.9
    Rating, 4.9 out of 5 stars
    ·
    128 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    Ubiquitous Learning and Instructional Technologies

    Skills you'll gain: Education Software and Technology, Digital pedagogy, Instructional Strategies, Computer Science, Interactive Design, Emerging Technologies, Collaborative Software, Artificial Intelligence, Innovation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    72 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Animals and Institutions

    Skills you'll gain: Social Sciences, Culture, Laboratory Research, Research, Sociology, Ethical Standards And Conduct, Health Care, Food and Beverage, Biology, Nutrition and Diet, Sports Medicine

    4.7
    Rating, 4.7 out of 5 stars
    ·
    67 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    O

    O.P. Jindal Global University

    American Politics, Society, and History

    Skills you'll gain: Social Studies, Political Sciences, Diversity Awareness, Social Justice, Culture, Social Sciences, Cultural Diversity, Public Policies, Governance

    3.9
    Rating, 3.9 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    B

    Berklee

    The DIY Musician

    Skills you'll gain: Fundraising and Crowdsourcing, Music Theory, Musical Composition, Music, Peer Review, Brand Strategy, Professional Networking, Social Media, Branding, Sustainable Business, Music Performance, Leadership, Media Production, Campaign Management, Instrumental Music, Automation, Marketing, Relationship Building, Entrepreneurship, File Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    3.6K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    Macquarie University

    Online education: The foundations of online teaching

    Skills you'll gain: Course Development, Discussion Facilitation, Digital pedagogy, Instructional Design, Education Software and Technology, Pedagogy, Learning Management Systems, Teaching, Student Engagement, Emerging Technologies, Virtual Reality

    4.7
    Rating, 4.7 out of 5 stars
    ·
    297 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    O

    O.P. Jindal Global University

    American Politics, Foreign Policy, and US-India Ties

    Skills you'll gain: Social Studies, Political Sciences, International Relations, Diversity Awareness, Social Justice, Public Policies, Culture, Social Sciences, Cultural Diversity, Diplomacy, Immigration Law, Economics, World History, Strategic Partnership, Economics, Policy, and Social Studies, Higher Education, Policy Analysis, Technology Strategies, Public Safety and National Security, Governance

    4.3
    Rating, 4.3 out of 5 stars
    ·
    24 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    Università di Napoli Federico II

    Comparative Research Designs and Methods

    Skills you'll gain: Research Methodologies, Qualitative Research, Research Design, Social Sciences, Case Studies, Statistical Analysis, Systems Thinking, Computational Logic, Regression Analysis, Political Sciences

    4.6
    Rating, 4.6 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    P

    Pontificia Universidad Católica de Chile

    Niños y Adolescentes en la cultura audiovisual y digital

    Skills you'll gain: Media and Communications, digital literacy, Education and Training, Working With Children, Content Creation, Child Development, Parent Communication, Digital Communications, Cyber Risk

    4.8
    Rating, 4.8 out of 5 stars
    ·
    115 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Manchester

    Water Supply and Sanitation Policy in Developing Countries Part 2: Developing Effective Interventions

    Skills you'll gain: Sanitation, Water Resource Management, Environmental Policy, Policy Analysis, Economics, Policy, and Social Studies, Public Health, Community Development, Health Equity, Behavioral Economics, Case Studies, Revenue Management, Regulatory Affairs, Innovation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    78 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidad Nacional Autónoma de México

    Con gafas violeta: igualdad de género en la escuela

    Skills you'll gain: Diversity Awareness, Diversity Equity and Inclusion Initiatives, Cultural Diversity, Sociology, Social Justice, Education and Training, Safety and Security

    4.7
    Rating, 4.7 out of 5 stars
    ·
    55 reviews

    Beginner · Course · 1 - 4 Weeks

1…868788…441

In summary, here are 10 of our most popular social media marketing courses

  • Housing Justice: A View from Indian Cities: Indian Institute for Human Settlements
  • Uncommon Sense Teaching: Part 2, Building Community and Habits of Learning: Deep Teaching Solutions
  • Ubiquitous Learning and Instructional Technologies: University of Illinois Urbana-Champaign
  • Animals and Institutions: University of Colorado Boulder
  • American Politics, Society, and History: O.P. Jindal Global University
  • The DIY Musician: Berklee
  • Online education: The foundations of online teaching: Macquarie University
  • American Politics, Foreign Policy, and US-India Ties: O.P. Jindal Global University
  • Comparative Research Designs and Methods: Università di Napoli Federico II
  • Niños y Adolescentes en la cultura audiovisual y digital: Pontificia Universidad Católica de Chile

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok