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Learner Reviews & Feedback for The Strategy of Content Marketing by University of California, Davis

4.5
stars
5,344 ratings

About the Course

In this course, you will learn the core strategies content marketers use to acquire and retain customers profitably. Specifically, you will learn how to develop, organize and implement a content marketing strategy, analyze and measure the effectiveness of content marketing, write compelling copy, use a strategic framework when writing, and build your professional brand and authority through content marketing. You will also learn how to put the ideas presented to you into action and build your own personal brand through content marketing....

Top reviews

MM

Jul 7, 2021

Great materials. This course has everything you need to get started in content marketing. The actual course could have provided more case studies and hands on practice with the skills it covered.

MN

Jul 12, 2020

I enrolled myself in a six weeks course, "The Strategy of Content Marketing" offered by the University of California, Devis, lead by Chief Content Officer - Sonia Simone.Thank you, Coursera!

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1676 - 1688 of 1,688 Reviews for The Strategy of Content Marketing

By Vanesa Z

•

Apr 18, 2024

Hola buenas tardes tengo las clases bloqueadas de la semana uno y dos y no puedo avanzar alguien que me diga que puedo hacer al respecto

By Mr k

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Jul 26, 2024

A YouTube video will provide more useful information than this course. When it came to wordpress in 2024, it made me uncomfortable

By Bianca D

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Jun 22, 2023

O curso deveria ser mais dinamico, acho que enrola demais até chegar ao conteúdo, sem falar que a narraçao é muito calma.

By Sayda D

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Jun 28, 2024

There is so much reading and grading of peer's materials. I could just read a book on this subject :(

By kolawole s

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May 17, 2024

worst course on Coursera, from the podcast to how now examples are shown

By L. Z P

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Sep 20, 2024

Wish I could give zero stars. A waste of time and money. Don't do it.

By Krisztian K

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Sep 15, 2022

Someone missgraded me and i couldnt finish my course!

By Lojan A

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Jul 14, 2025

The course is not suitable for me at the moment

By K56 N A T

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Sep 16, 2022

The teacher tries to promote for Copyblogger

By zaed s a

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Jun 6, 2025

i couldnt get my certificate

By Araceli A

•

May 20, 2025

porque no me deja finalizar?

By Tarek A

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Sep 6, 2023

there is no certificate

By Adrash S

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Aug 9, 2024

bad experience