LearnKartS
AI Marketing Mastery Specialization

Unlock access to 10,000+ courses with Coursera Plus

LearnKartS

AI Marketing Mastery Specialization

Transform Your Career with AI Content Creation. Learn to use top AI tools to create, automate, and monetize content for real business success.

LearnKartS
Tanmoy Kumar Das

Instructors: LearnKartS

Included with Coursera Plus

Get in-depth knowledge of a subject
Beginner level

Recommended experience

2 months to complete
at 10 hours a week
Flexible schedule
Learn at your own pace
Get in-depth knowledge of a subject
Beginner level

Recommended experience

2 months to complete
at 10 hours a week
Flexible schedule
Learn at your own pace

What you'll learn

  • Master ChatGPT and top AI tools to craft engaging marketing content, including blogs, videos, ads, and social media posts

  • Automate content creation, sales funnels, and customer engagement to boost efficiency and drive business growth with AI

  • Monetize your AI skills by launching freelance services, digital products, and marketing systems that sell on their own

  • Unleash your creativity and productivity with ChatGPT, Midjourney, and DALL·E 3 to create stunning content in minutes

Details to know

Shareable certificate

Add to your LinkedIn profile

Taught in English
Recently updated!

November 2025

See how employees at top companies are mastering in-demand skills

 logos of Petrobras, TATA, Danone, Capgemini, P&G and L'Oreal

Advance your subject-matter expertise

  • Learn in-demand skills from university and industry experts
  • Master a subject or tool with hands-on projects
  • Develop a deep understanding of key concepts
  • Earn a career certificate from LearnKartS

Specialization - 7 course series

What you'll learn

  • Explore ChatGPT’s features, interface, and functions to communicate more effectively.

  • Create engaging content for emails, blogs, social media, and SEO using AI.

  • Master advanced prompting techniques to get better, more personalized responses.

  • Discover how to apply effective strategies, including Chain of Thought, Zero-shot, and Tabular prompting, for improved results.

Skills you'll gain

Category: Prompt Engineering
Category: Content Creation
Category: ChatGPT
Category: Copywriting
Category: Search Engine Optimization
Category: Digital Marketing
Category: Google Gemini
Category: Social Media Content
Category: Email Marketing
Category: Responsible AI
Category: Generative AI
Category: Keyword Research
Category: Artificial Intelligence
Category: Marketing Strategies
Category: Digital Content
Category: Target Audience

What you'll learn

  • Explore proven ways to earn online using ChatGPT for freelancing and copywriting.

  • Write, publish, and market your own eBook or online course using ChatGPT.

  • Turn creative ideas into profitable digital products with ChatGPT automation.

  • Create social media, email, and ad content that drives engagement and sales.

Skills you'll gain

Category: ChatGPT
Category: Content Creation
Category: Copywriting
Category: Digital Publishing
Category: Web Content
Category: Lead Generation
Category: Persona Development
Category: Email Marketing
Category: Marketing Materials
Category: Social Media Content
Category: Advertising
Category: Entrepreneurship
Category: Sales Process
Category: Digital Content

What you'll learn

  • Organize daily tasks with smart to-do lists and AI-based prioritization.

  • Use ChatGPT to write professional emails, reports, and presentations faster.

  • Analyze data, summarize documents, and translate content instantly.

  • oost workplace productivity with ChatGPT for coding, research, and writing.

Skills you'll gain

Category: ChatGPT
Category: Business Writing
Category: Language Interpretation, Translation, and Studies
Category: Technical Writing
Category: Excel Formulas
Category: Content Creation
Category: Presentations
Category: Productivity
Category: Market Research
Category: Risk Analysis
Category: Organizational Skills
Category: Administrative Support
Category: Business Correspondence
Category: Email Automation
Category: Prioritization
Category: Technical Documentation
Category: Time Management
Category: Business Research

What you'll learn

  • Write persuasive business content using AI tools to create engaging scripts, blogs, and emails.

  • Learn to design effective marketing prompts that help you craft precise ad copy and branded content.

  • Build strong social media strategies by planning, writing, and optimizing posts with ChatGPT and Gemini.

  • Automate your marketing to scale campaigns, ads, and customer responses, saving time and increasing ROI.

Skills you'll gain

Category: Prompt Engineering
Category: ChatGPT
Category: Social Media Content
Category: Copywriting
Category: Business Writing
Category: Content Creation
Category: Content Strategy
Category: Brainstorming
Category: Social Media Marketing
Category: Marketing Communications
Category: Business Ethics
Category: Email Automation
Category: Marketing Automation
Category: Social Media
Category: Responsible AI
Category: Business Communication
Category: Business Marketing
Category: Writing

What you'll learn

  • Understand how AI transforms digital marketing and business growth strategies.

  • Automate your email campaigns by writing personalized, conversion-focused messages with AI.

  • Create consistent and on-brand content by automating blogs, website copy, and social media posts.

  • Integrate AI chatbots, SEO, and analytics to boost engagement and easily track performance.

Skills you'll gain

Category: AI Personalization
Category: Search Engine Optimization
Category: Generative AI
Category: Content Creation
Category: Customer experience improvement
Category: Email Marketing
Category: Marketing Strategies
Category: Automation
Category: Marketing Automation
Category: Customer Engagement
Category: Blogs
Category: Social Media
Category: Social Media Marketing
Category: Web Analytics and SEO
Category: Web Content
Category: Marketing Analytics
AI Marketing Automation

AI Marketing Automation

Course 614 hours

What you'll learn

  • Master automation with top AI tools to streamline emails, analytics, and social media with ease.

  • Optimize social media strategy with automation tools like SocialBee for efficiency.

  • Leverage AI for content creation, customer service chatbots, and sales automation.

  • Master email automation with MailerLite for personalized customer engagement.

Skills you'll gain

Category: ChatGPT
Category: Prompt Engineering
Category: Business Process Automation
Category: Marketing Automation
Category: AI Personalization
Category: Large Language Modeling
Category: Email Automation
Category: Content Creation
Category: LLM Application
Category: Generative AI
Category: OpenAI
Category: Email Marketing
Category: Automation
Category: Scheduling
Category: Data-Driven Decision-Making
Category: MarTech
Category: Make.com
Category: Artificial Intelligence
Category: Business Strategy

What you'll learn

  • Master AI image generation to create stunning visuals with tools like Midjourney and Stable Diffusion.

  • Monetize your creativity by selling designs, t-shirts, and digital assets on platforms such as Etsy.

  • Enhance your creativity by editing, blending, and automating artwork using Firefly and ChatGPT workflows.

  • Build your AI-powered art brand by using your visuals in ads, websites, and social media for real impact.

Skills you'll gain

Category: Content Creation
Category: Prompt Engineering
Category: Generative AI
Category: ChatGPT
Category: Photo Editing
Category: Logo Design
Category: Multimedia
Category: Video Production
Category: Business Process Automation
Category: E-Commerce
Category: Digital Content
Category: Marketing Materials
Category: Adobe Creative Cloud

Earn a career certificate

Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.

Instructors

LearnKartS
127 Courses144,523 learners
Tanmoy Kumar Das
LearnKartS
24 Courses2,128 learners

Offered by

LearnKartS

Why people choose Coursera for their career

Felipe M.
Learner since 2018
"To be able to take courses at my own pace and rhythm has been an amazing experience. I can learn whenever it fits my schedule and mood."
Jennifer J.
Learner since 2020
"I directly applied the concepts and skills I learned from my courses to an exciting new project at work."
Larry W.
Learner since 2021
"When I need courses on topics that my university doesn't offer, Coursera is one of the best places to go."
Chaitanya A.
"Learning isn't just about being better at your job: it's so much more than that. Coursera allows me to learn without limits."
Coursera Plus

Open new doors with Coursera Plus

Unlimited access to 10,000+ world-class courses, hands-on projects, and job-ready certificate programs - all included in your subscription

Advance your career with an online degree

Earn a degree from world-class universities - 100% online

Join over 3,400 global companies that choose Coursera for Business

Upskill your employees to excel in the digital economy

Frequently asked questions