University of Maryland, College Park

Transforming Your Company's Data Analytics Specialization

6 days left! Gain next-level skills with Coursera Plus for $199 (regularly $399). Save now.

University of Maryland, College Park

Transforming Your Company's Data Analytics Specialization

Champion the Digital Enterprise

William A. Brantley

Instructor: William A. Brantley

Included with Coursera Plus

Get in-depth knowledge of a subject
5.0

(9 reviews)

Beginner level
No prior experience required
16 weeks to complete
at 3 hours a week
Flexible schedule
Learn at your own pace
Get in-depth knowledge of a subject
5.0

(9 reviews)

Beginner level
No prior experience required
16 weeks to complete
at 3 hours a week
Flexible schedule
Learn at your own pace

What you'll learn

  • Learn to discover data sources in your company and leverage those structured and unstructured data to improve your whole business.

  • Learn how to make the right choices about digital transformation to make your organization better fulfill its mission and delight customers.

Details to know

Shareable certificate

Add to your LinkedIn profile

Taught in English

See how employees at top companies are mastering in-demand skills

 logos of Petrobras, TATA, Danone, Capgemini, P&G and L'Oreal

Advance your subject-matter expertise

  • Learn in-demand skills from university and industry experts
  • Master a subject or tool with hands-on projects
  • Develop a deep understanding of key concepts
  • Earn a career certificate from University of Maryland, College Park

Specialization - 4 course series

What you'll learn

Skills you'll gain

Category: Digital Transformation
Category: Analytics
Category: Organizational Strategy
Category: Strategic Decision-Making
Category: Workforce Development
Category: Technology Strategies
Category: Innovation
Category: Business Strategy
Category: Business Modeling
Category: Business Analytics
Category: Organizational Change
Category: Applied Machine Learning
Category: Data Strategy
Category: Machine Learning
Category: Customer Insights
Category: Business Transformation
Category: Machine Learning Software
Category: Competitive Analysis
Category: Customer experience strategy (CX)
Category: Forecasting

What you'll learn

  • Apply the Disciplined Agile Delivery (DAD) framework to plan and manage digital transformation and data analytics projects.

  • Design digital strategies that align technology, people, and business goals to create lasting competitive advantage.

  • Use data analytics and agile methods to build innovation, efficiency, and resilience within your organization.

Skills you'll gain

Category: Project Management
Category: Digital Transformation
Category: Leadership
Category: Agile Methodology
Category: Agile Project Management
Category: Crisis Management
Category: Business Strategy
Category: Analytics
Category: Business Transformation
Category: Organizational Change
Category: Innovation
Category: Case Studies
Category: Business Analytics
Category: Data-Driven Decision-Making

What you'll learn

  • Apply data analytics principles to make informed decisions—even with incomplete or uncertain data.

  • Design systems that help teams make smarter, faster decisions .

  • Leverage low-code/no-code and AI technologies to create data solutions that drive innovation and competitive advantage.

  • Empower your organization—and your career—by mastering the tools and strategies that turn data into decisions.

Skills you'll gain

Category: Data Quality
Category: Microsoft Power Platform
Category: Strategic Leadership
Category: Deep Learning
Category: Advanced Analytics
Category: Employee Engagement
Category: Big Data
Category: Artificial Intelligence
Category: Strategic Decision-Making
Category: No-Code Development
Category: Business Intelligence
Category: Strategic Communication
Category: Business Modeling
Category: AI Enablement
Category: Business Analytics
Category: Analytics
Category: Competitive Analysis
Category: Digital Transformation
Category: Business Transformation
Category: Data-Driven Decision-Making

What you'll learn

  • Design data‑driven decision systems that align teams, strategies, and company goals.

  • Apply emerging digital tools such as low‑code apps, AI, and RPA to enhance analytics and productivity.

  • Use storytelling and foresight tools to communicate insights and influence outcomes.

  • Turn organizational data into actionable insights that drive smarter business decisions.

Skills you'll gain

Category: Decision Making
Category: Analytics
Category: Data Strategy
Category: Microsoft PowerPoint
Category: Data Storytelling
Category: Presentations
Category: Data Presentation
Category: Data Visualization
Category: Data-Driven Decision-Making
Category: Digital Transformation
Category: Persuasive Communication
Category: Customer Engagement
Category: Stakeholder Engagement
Category: Data Science
Category: Dashboard
Category: Influencing
Category: Customer Insights
Category: Storytelling
Category: Business Transformation
Category: Data Literacy

Earn a career certificate

Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.

Instructor

William A. Brantley
University of Maryland, College Park
11 Courses 6,233 learners

Offered by

You might also like

Why people choose Coursera for their career

Felipe M.

Learner since 2018
"To be able to take courses at my own pace and rhythm has been an amazing experience. I can learn whenever it fits my schedule and mood."

Jennifer J.

Learner since 2020
"I directly applied the concepts and skills I learned from my courses to an exciting new project at work."

Larry W.

Learner since 2021
"When I need courses on topics that my university doesn't offer, Coursera is one of the best places to go."

Chaitanya A.

"Learning isn't just about being better at your job: it's so much more than that. Coursera allows me to learn without limits."
Coursera Plus

Open new doors with Coursera Plus

Unlimited access to 10,000+ world-class courses, hands-on projects, and job-ready certificate programs - all included in your subscription

Advance your career with an online degree

Earn a degree from world-class universities - 100% online

Join over 3,400 global companies that choose Coursera for Business

Upskill your employees to excel in the digital economy

Frequently asked questions