Storytelling courses can help you learn narrative structure, character development, and the art of persuasion. You can build skills in crafting compelling plots, using dialogue effectively, and engaging audiences across various mediums. Many courses introduce tools like storyboards, writing software, and digital platforms for sharing your stories, allowing you to apply your skills in practical contexts.

Macquarie University
Skills you'll gain: Persuasive Communication, Storytelling, Influencing, Communication, Leadership, Verbal Communication Skills, Stakeholder Communications, Public Speaking, Communication Strategies, Interpersonal Communications, Meeting Facilitation, Executive Presence, Strategic Communication, Discussion Facilitation, Team Leadership, Active Listening
Mixed · Course · 1 - 3 Months

IESE Business School
Skills you'll gain: Storytelling, Public Speaking, Oral Expression, Presentations, Verbal Communication Skills, Persuasive Communication, Content Creation, Drive Engagement, Writing, Non-Verbal Communication, Active Listening
Beginner · Course · 1 - 4 Weeks

Wesleyan University
Skills you'll gain: Storytelling, Peer Review, Writing and Editing, Writing, Editing, Proofreading, Storyboarding, Content Creation, Constructive Feedback, Persistence, Professionalism, Creativity
Beginner · Specialization · 3 - 6 Months

University of Colorado Boulder
Skills you'll gain: Adobe Premiere, Video Production, Videography, Post-Production, Photo/Video Production and Technology, Video Editing, Storyboarding, Storytelling, Adobe Creative Cloud, Media Production, Image Quality, Proposal Development, Editing, Writing, Graphic and Visual Design, Scripting, Multimedia, Creativity, Timelines, File Management
Beginner · Specialization · 3 - 6 Months

Northwestern University
Skills you'll gain: Leadership, Corporate Communications, Strategic Communication, Storytelling, Business Leadership, Media Relations, Stakeholder Communications, Public Relations, Innovation, Crisis Management, Communication, Branding
Mixed · Course · 1 - 4 Weeks

Fractal Analytics
Skills you'll gain: Data Storytelling, Data Presentation, Data Visualization, Interactive Data Visualization, Storyboarding, Storytelling, Data Visualization Software, Infographics, Data Ethics, Data Literacy, Data-Driven Decision-Making, Data Analysis, Drive Engagement
Beginner · Course · 1 - 4 Weeks

Macquarie University
Skills you'll gain: Risk Management Framework, Persuasive Communication, Storytelling, Influencing, Governance, Risk Management, Change Management, Organizational Change, Communication, Conflict Management, Leadership, Enterprise Risk Management (ERM), Business Transformation, Risk Analysis, Negotiation, Operational Risk, Compliance Management, Intercultural Competence, Stakeholder Management, Process Management
Beginner · Specialization · 3 - 6 Months

Emory University
Skills you'll gain: Presentations, Microsoft PowerPoint, Consulting, Executive Presence, Business Consulting, Storytelling, Data Storytelling, Management Consulting, Proposal Development, Oral Expression, Data Visualization Software, Concision, Expectation Management
Beginner · Course · 1 - 3 Months

Skills you'll gain: Video Editing, Storyboarding, Storytelling, Photo/Video Production and Technology, Video Production, Instagram, Post-Production, Content Creation, Adobe Premiere, Motion Graphics, Videography, Adobe After Effects, Media Production, TikTok, Driving engagement, Writing, File Management, Timelines, Apple software proficiency, Planning
Beginner · Specialization · 3 - 6 Months

California Institute of the Arts
Skills you'll gain: Animation and Game Design, Game Design, Animations, Prototyping, Conceptual Design, Video Game Development, Storytelling, Software Design Documents, Ideation, Visualization (Computer Graphics), Storyboarding, Design, Virtual Environment, Art History, Technical Design, Design Elements And Principles, Usability Testing, Creative Design, Design Strategies, Interactive Design
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Storytelling, Instagram, Copywriting, Content Creation, Drive Engagement, Concision, Social Media Content, Editing, Writing
Beginner · Course · 1 - 4 Weeks
IE Business School
Skills you'll gain: Storytelling, Content Marketing, Brand Strategy, Content Creation, Branding, Marketing Communications, Social Media Content, Brand Awareness, Advertising, Content Strategy, Journalism, Customer Engagement, Presentations, Game Design, Target Audience
Beginner · Course · 1 - 3 Months
Storytelling is the art of conveying ideas, emotions, and experiences through a narrative. It plays a crucial role in communication, whether in personal interactions, marketing, or education. Effective storytelling can captivate an audience, making complex information more relatable and memorable. In a world saturated with information, the ability to tell a compelling story can differentiate individuals and organizations, fostering connections and driving engagement.
Jobs in storytelling span various industries and roles. You might find opportunities as a content creator, marketing specialist, brand strategist, or even a corporate trainer. Additionally, roles in media, such as scriptwriting, journalism, and video production, often require strong storytelling skills. As businesses increasingly recognize the power of narrative in branding and communication, the demand for professionals who can craft engaging stories continues to grow.
To excel in storytelling, you should develop several key skills. These include strong writing and verbal communication abilities, creativity, and an understanding of narrative structure. Additionally, skills in visual communication, such as data visualization and design, can enhance your storytelling. Familiarity with digital tools and platforms for content creation and distribution is also beneficial, as storytelling increasingly occurs in online spaces.
There are numerous online storytelling courses available that cater to different interests and skill levels. For instance, the Data Visualization: Fundamentals to Interactive Storytelling Specialization focuses on integrating data with narrative techniques. Alternatively, the Storytelling in Branding and Content Marketing course emphasizes the role of storytelling in effective marketing strategies.
Yes. You can start learning storytelling on Coursera for free in two ways:
If you want to keep learning, earn a certificate in storytelling, or unlock full course access after the preview or trial, you can upgrade or apply for financial aid.
Learning storytelling can be approached through various methods. Start by reading books and articles on the subject, and practice writing your own stories. Online courses, such as those offered on Coursera, provide structured learning paths and expert insights. Engaging with storytelling communities, attending workshops, and seeking feedback on your work can also enhance your skills and confidence.
Storytelling courses typically cover a range of topics, including narrative structure, character development, and audience engagement. You may also explore the use of visuals in storytelling, data storytelling techniques, and the impact of storytelling in branding and marketing. Practical exercises and case studies are often included to help you apply what you've learned in real-world scenarios.
For training and upskilling employees, courses like the Influencing: Storytelling, Change Management and Governance Specialization can be particularly beneficial. These courses focus on using storytelling as a tool for effective communication and leadership, equipping employees with the skills to inspire and engage their teams.