Learner Reviews & Feedback for Introduction to Personal Branding by University of Virginia
About the Course
Top reviews
SS
May 10, 2020
Hi Coursera team, Thank you for offering such a unique topic. Thanks a lot to Kimberly R. She is just amazing person with lots of information and her course delivery is fantastic. God bless you.
MN
Apr 26, 2020
I think everyone should take this course! It considered all of the major aspects of an online presence. I feel empowered to expand my Personal Brand online. Thank you and keep up the good work!
26 - 50 of 2,683 Reviews for Introduction to Personal Branding
By Aurora V
•Aug 26, 2019
Thank you for sharing with us all this information,
I love it!
By Amanda N
•Apr 30, 2019
Very helpful! The exercises and the links add a lot!
By Robert G S P
•Jan 5, 2019
It was an introduction. But I expected a bit more: For example using brand management from the corporate side and applying it to personal branding. I would have liked to see more examples of best practices. The privacy part was nice and alert settings on social media. This was practical. The content seemed a bit dated based on the articles presented during the lecture. I rated it low because compared to other MOOCs I have taken it just is of lower quality based on 1) substance 2) presentation and 3) fun of learning
By Cristina B
•Aug 27, 2018
Lo encontre muy básico, poca utilidad practica, es más bien una clase de carácter de auto conocimiento sencillo. Esperaba mas. Me parece que con el prestigio que tiene coursera, los videos del curso, donde el público son adultos con educación, son mediocres, de vocabulario simple y reiterativos.
By C. C
•Apr 15, 2016
Poor quality videos make the course less appealing and make it seems to be unprofessional
By Jacquet C
•May 2, 2020
Excellent course that covers the subject in depth. Would benefit from updated examples and readings. Because they are already dated mid 2010's years. Otherwise very good job Mrs Barker ! Continue !
By Vipin K
•Apr 17, 2022
This course was very useful to promote me as a brand , with an emphisis to utilize the social media for it. I like this imaginative course as a timely innovative one , and will recommend to friends .
By Olivia S
•Jun 23, 2021
This course helps to identify the best way for you to create your own branding, from understand your personality to creating your own mission statement and how to engage your audience on social media.
By Laima H
•May 2, 2019
I loved the class although as I am working with Social Media myself for businesses it is a bit similar as brand management. You have to keep in mind that it is an introduction and it is a GREAT intro.
By Maximilian P
•Jun 1, 2020
Terrible! It's basically a self promotion and verbal masturbation by the professor with no content.. Quiz questions are ridiculous and absolute no brainers. They basically say: "Should you go to school or should you smoke weed with the cool kids? Whats your answer?" Additionally, professor has a nervous tick fixing her hair every minute and the material are selfie videos filmed with her iPhone..
I hope Coursera will act and take this course offline since it provides NO academic value whatsoever!
By Samke K
•Apr 3, 2020
Perhaps this course who have been more relevant several years ago. Most of what is teaches is practically common sense to people 30 and under. Otherwise, I'd recommend it for the older generation who have no experience with having a digital presence
By Anke K
•May 2, 2020
I thought it was very, very, very basic. From former courses I was used to more deep information for optional reading. An update for this course would be appropriate. Especially as so much has happened according to personal branding
By Divya V
•Mar 27, 2020
This is more like watching someones vlog & not a Course of any professional capacity.
By Julia I R B
•Aug 31, 2016
Poco profesional (las grabaciones, los artículos), el contenido no es bueno
By Victoria S
•Mar 6, 2017
Not even sure it worth one star, all due respect.
By Hamza F
•May 15, 2020
too old and needs a lot of updates!!
By Романычева С А
•Apr 30, 2019
Хороший курс
By Francisco V M
•Mar 19, 2025
Es un muy buen curso, sin embargo es del 2015, y en 10 años enredes sociales hay varias partes importantes pero otras que ya no aplican en le mundo actual.
By Jenish
•Jun 15, 2020
As a free course it was okay(IF YOU JUST WANT CERTIFICATE), but if it was paid i would have asked for refund. Lecturer speaks about tree that is behind her for 30 second in 5 minute video. I think she just made this course to add a point in CV that she has made a MOOC. She has made Quiz as Joke, it has 3 to 6 questions and anybody can pass the quiz even without watching or reading any content of this course.
By Aamir M
•Apr 7, 2020
The course is very basic and I think it is pretty unstructured compared to other courses offered on this platform. I was expecting more concrete knowledge or tools and techniques that would be shared. The quizzes are the least challenging part of the course.
By Chris L
•Jun 9, 2017
Some good info but overall a very basic course on branding if you're come from marketing/communication background.
By Anudari Y
•Nov 17, 2020
This would maybe be an ok introduction for someone is perhaps completely unfamiliar with the internet or social media and would prefer a casual discussion about it.
If you have any experience already, most of this is a very broad reminder of things you probably already know, and most of it is just the professor's personal stories/self promo and random Forbes article links you can find yourself. You can find free vlogs/other content online about this topic that would be way more useful, especially in 2020.
By nebula
•Oct 6, 2023
as far i`m concerned i think there is no enough and adequate investment done in the course . articles are so old . maybe adding some more objectives that serve the purpose in a wider range so the course offers value to learners
By Sanjay S
•Oct 25, 2025
Not much useful for me, too much outdated. If you need a branding course, don't go for this. it's not that useful.
By Sadam a
•Jun 3, 2020
I think its too old .. it should be renew cuz lot of applications on soial media start after 2015